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When it comes to scoring word of mouth mentions about your brand from bloggers, the ideal kinds are those that are sincere and organically fit in to a blogger’s content.
An organic and authentic brand mention is not a result of a sponsored post or reaching out to a mass number of bloggers who have no real connection to your brand.
A good outreach marketin...
I do a lot of my work from home. While this is great in many ways, there is one where I have a lot of trouble: productivity. It is just so easy to lose track of time, or to begin procrastinating. There are some days where you just can’t get started, and before you know it you realize it is one in the afternoon and you are still in your bathrobe, without a single bit of work d...
Live streaming is huge. Almost 1/3 of business videos were viewed via the live streaming pioneer Ustream. Don’t think people have time to watch live-stream video? It was reported that the average viewing time of a stream was 25 minutes on uStream versus a mere 6 minutes for Hulu and 3 minutes for YouTube. UStream reported that there were more than 1 billion hours of enterpri...
