creativereview

The countdown is on for Birmingham Design Festival, which returns from June 10-12 with another packed programme celebrating design in all its forms. This year’s theme, Change, feels particularly apt, with the line-up reflecting an industry grappling with everything from technology and branding to activism, craft and public service. Now in its eighth edition, the biennial even...

Suncorp and Leo Australia have created a long-standing, successful brand platform in response to the impact of climate change in the country, one that is rooted in resilience as well as recovery. This new ad continues its resilience message while focusing on the uniquely dual nature of life in Queensland, a state that is defined equally by natural beauty and extreme weather…<...

In the years since its founding in 2006, Yeti has grown to become not just a retailer of robust goods for the outdoors, but also a lifestyle symbol. From its coolers to its cups, each stamped with the brand’s iconic four-letter wordmark, Yeti is synonymous with adventure in all its forms. While its roots are in fishing, over time its customer base has expanded to encompass ‘d...