YouTube Creators Hub

You can spend days making a video—but will people click it, and will the opening make them stay?

Astronomer and creator Ian Lauer joins Dusty Porter to explain how he turns specialized subjects into accessible YouTube stories. Ian shares his approach to finding ideas outside his niche, improving thumbnails, and writing hooks that confirm the viewer's choice while givin...

How do you build a YouTube audience that trusts you and keeps coming back? Matt Whitman joins Dusty Porter to share his approach to audience loyalty, Patreon, and a sustainable creator business.

Matt creates the Matt Whitman YouTube channel and The Ten Minute Bible Hour Podcast, and co-hosts No Dumb Questions with Destin Sandlin of Smarter Every Day. In episode 516, we...

YouTube now counts a public view from the moment a video begins playing, even from the first frame. Dusty explains what this means for long-form videos, Shorts, livestreams, analytics, monetization, sponsorship reporting, and the way creators should evaluate channel performance after August 24, 2026.

This week I'm joined by Chase Brogan, who has built an 840,000 subscriber tech and gaming review channel and now works with 10 to 20 brands a week without ever pitching a single one. Chase breaks down exactly what he charges for a sponsored video, why he hands brands unlimited usage rights for free, and the Amazon affiliate quirk that once paid him a commission on a $5,000 bo...