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Site title: WordStream | Online Advertising Made Easy
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You need a keyword research tool. You think easy peasy and do the ol’ Google search. Then you see that there are PPC keyword tools and SEO keyword tools. Long-tail keywords and broad. Social media keywords. Questions. Prepositions. Tools with suggestions. Tools with SERP, site, and competitive analyses…
And then there’s pricing. Free forever, free (but...
Video isn’t the future of online visibility, it’s the present. Almost 95% of internet users watch videos every month. And it’s estimated that the average US adult will spend over
Quick overview
This guide by a GEO expert explains how businesses can build brand authority that AI engines recognize, helping their expertise surface in AI-generated answers instead of getting overlooked or attributed to others.
Key takeaways
Clear, consistent brand identity helps AI recognize and verify your business across pl...Quick overview
This article by Google Ads expert Michelle Morgan explores the key Google Ads trends expected to shape performance in 2026, emphasizing the growing role of AI, better automation controls, and the continued importance of human strategy and clean data.
Key takeaways
More control over automation makes AI-driven campa...Quick overview
This article offers a wide range of February marketing ideas that help businesses connect with audiences, support meaningful causes, and tap seasonal events—going well beyond just Valentine’s Day promotions.
Key takeaways
Use causes and observances like Black History Month, Heart Health Awareness, and Children’s D...