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Site title: WordStream | Online Advertising Made Easy
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Anyone with a laptop or smartphone and a decent internet connection can jump onto the free version of ChatGPT and start doing some pretty amazing things.
So why do millions of people pay for ChatGPT Plus?
To find out, we dug into the details of each tier and tried some tasks to test the advantages of the paid version. To round out this comparison of ChatGPT Free...
The Meta Ads platform has lots of different ways you can reach your target audience with very well-practiced machine learning algorithms that feed your bidding strategies. But one of the more underrated portions of Facebook ads, in my opinion, is all of the customizable ad formats you can use to reach your audience as they engage around all placements in the Meta network.
...A lot of people in the search engine marketing space are talking about Google’s AI Overviews. These AI-generated search results taking up SERP real estate may have already impacted your organic traffic significantly. Even if they haven’t (yet), you probably have some questions—especially around what you can do to get found in AI Overviews and how to future-proof your strategy...
The game has changed when it comes to the types of content that rank and perform well in search: the format that delivers the clearest, fastest answer wins. When users ask questions now, Google’s AI Overview might display a video walkthrough, a data visualization, or a calculator before it shows a single blue link.
AI-driven search has redefined visibility. Static, tex...
So you’ve got your Google Ads campaign up and running, and your ads and keywords are starting to generate an impressive number of clicks. Great! But unless you’ve got conversion tracking installed, you won’t be able to see how many of those clicks are actually resulting in sales.
Conversion tracking empowers you to maximize profits and save money in Google Ads. But how...
