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Getting people to your website is one thing.
Turning them into actual enquiries? That’s where most businesses get stuck.
We see it all the time. Traffic is coming through, ads are running, people are clicking, but nothing really happens after that.
And it’s not always obvious why.
Because the issue usually isn’t traffic.
It’s what happens on...
Instagram has just expanded its “Your Algorithm” feature.
And while it might not sound like a big deal, it actually changes how people discover and see content, including yours.
So it’s worth understanding what’s going on.
So, what is it?
In simple terms, Instagram is giving users more control over what shows up in their feed.
...