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Instagram has just expanded its “Your Algorithm” feature.

And while it might not sound like a big deal, it actually changes how people discover and see content, including yours.

So it’s worth understanding what’s going on.

So, what is it?

In simple terms, Instagram is giving users more control over what shows up in their feed.

...

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There’s a lot of pressure in marketing to constantly come up with something new.

A new idea. A new trend. A new campaign that’s actually going to get noticed

And while creativity absolutely has its place, it’s not what drives most results.

Consistency does.

The pattern we see all the time

We see it constantly. Businesses t...


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