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Title of Watches News: "Watches News - Luxury Watch Brands - Swiss Magazine"

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AS SUMMER COMES AROUND With these limited series, the racing spirit takes on novel hues to best cater to the tastes of young generations who adore bold styles yet are also avid high-tech fans.

In 2025, TAG Heuer gave its sporty watches, rolled out in the 80s, a fresh new look. The first nine iterations of the Formul...


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In a world where technology can replicate almost anything, what makes mechanical watchmaking truly irreplaceable?

Mechanical watchmaking exists outside the logic of technological obsolescence. It is not trying to compete with technology in terms of pure performance, but rather through timelessness, emotion and craftsmanship.

A mechanic...


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EXCEPTION IS THE RULE With this piece that’s unique in more ways than one, the Geneva-based manufacture brilliantly and delicately illustrates the full scope of its skeletonizing expertise.

Thanks to its incredible know-how, Vacheron Constantin is forever unveiling mesmerizing creations. Among the most recent to date,


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Le Mans, May 18th, The French professional driver Paul-Loup Chatin, Genesis Magma Racing GMR-001 #19 becomes a Lorige ambassador and joins the team to represent the brand across the world’s most famous racetracks.

FRENCH DRIVER, FRANCO-SWISS WATCH
The whole team is glad to welcome a new professional talent to its ranks. Part of the victorious team at the 2025 6 Hour...


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DOUBLE ROLE This sturdy timepiece, true to the legacy of its elder siblings which forged the reputation of this collection, invites to roam the planet and take on oceans and seas with total peace of mind.

Dive watch or travel watch? Why choose? With its Ocean Star GMT model, Mido actually offers two choices...


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