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Your exhibitors scan hundreds of badges. Then they go home, open the export, and find a list of names they can’t do much with.
A name and a company aren’t a lead. It doesn’t tell a rep whether they met a VP of Procurement or someone’s intern. And by the time they know, the moment to act has passed.
So the same generic follow-up goes out.
Strong prospects ...
Most of what eats your day isn’t the event itself. It’s the constant interruptions around it: answering questions your FAQ already answers, a sponsor asking for a report you haven’t pulled up, an exhibitor’s best lead going cold because nobody booked the follow-up before they walked off.
July’s updates close these gaps.
Attendees get an AI assistant that answer...
Events built around meetings hinge on whether the right people actually meet.
Exhibitors invest in your event to meet qualified buyers. Sponsors pay for guaranteed meeting packages expecting a return. Buyers show up to a hosted program having committed to a minimum number of exhibitor meetings.
Every one of them expects a specific outcome. And every one of them ...
A multi-day conference asks a lot of attendees. They’re away from their desk, but rarely fully off the clock. Between sessions, they’re still replying to Slack messages, taking a call from their manager, or squeezing in an hour of actual work before the next keynote starts.
Layer a demanding agenda on top of that, and burnout sets in fast.
Even though your progr...
Here’s how most trade shows work: hand exhibitors a participant list beforehand, and even let them book meetings in advance. The catch? That list rarely says more than a name, a company, and a job title. Nothing about what that person actually wants or any deeper context.
So meetings get booked on thin data, and a name that looked promising on paper turns out to be the...