The customer journey is a critical part of any business, and it’s something that all businesses should be thinking about. It’s also an area where you can really make a difference in connecting with your prospects and customers.

About five years ago or so, we saw a spate of online articles and blogs mourning the mall, eulogies delivered through pictures of eerie abandoned interiors and vast empty parking lots. Briefly, we all became 21st century Wordsworths lamenting our lost youth among the ruins of Tintern Abbey. The COVID-19 pandemic only exacerbated the decline of the mall, and today, more than two years after the beginning of the pandemic, the European owner of Westfield Malls is looking to cut its losses and unload its portfolio of American malls.

Everyone in business, whether B2B or B2C, knows that a meticulously crafted business plan is the foundation for success. It’s also a necessity for attracting investors, executives, or bank loans. A business plan is a company’s roadmap to its goals, and not working with one is like leaving the house on a cross-country trip without first getting directions.

One of the main selling points of lab-grown diamonds among today’s environmentally conscious, socially responsible consumer is the ethics factor.

If you’re wondering why you need a blog, wonder no longer. Just read our article this month on 3rd party data. In the absence of 3rd party data, how does a website compete? Through organic search, being interesting to customers, and motivating customers to share their contact data directly with them.

Last year Apple turned the online advertising community on its head with its iOS14 update. This month, Google’s Android update is doing more of the same.

The Russian war against Ukraine has created numerous supply chain issues for jewelers around the world.

Social media is where many consumers first meet a brand.

It’s a tight labor market out there. With 10 million job openings and an unemployment rate of 3.8%, businesses of all kinds are having to work hard to recruit and retain employees. It’s not enough anymore to post an opening on LinkedIn and wait for the resumes to roll in. Here are five things you can do to make your business more attractive in today’s market.

We’ve weathered the worst of the pandemic and come out with new ideas about doing business and relating to customers and employees, but there is still a great deal of uncertainty and change ahead for jewelry retailers.

According to Bain & Company’s annual diamond industry report, 70% of consumers research online and decide on a purchase before they make an in-store jewelry purchase.

You can’t open a newspaper (or news app) these days without reading at least one article about supply chain woes.

The Antwerp World Diamond Center and the global consulting firm Bain & Company have released their 10th annual report on the state of the global diamond industry. As usual, it is full of indispensable insights for businesses at all levels of the diamond supply chain, from miners to retailers.

Cyber security is an issue for every industry, and retailers are not exempt.

The 2021 holiday season is gearing up to be a blockbuster for jewelry sales, according to Mastercard SpendingPulse, the credit card company’s analysis of aggregated sales activity across all payment types.

“What a strange but good show.” Just about everyone

Retailers heading into the 2021 holiday season are not entirely sure what to expect. Will retail continue to rebound? Will the Delta variant - or another variant - continue to disrupt valiant attempts to return to life as we knew it? And how does all this affect your inventory planning?

Retailers who sell their goods online are often faced with challenges that brick and mortar retailers never had to deal with before. These challenges include managing inventory, shipping, returns, customer service, and much more.

Apple recently introduced an iOS 14 update that had a significant impact on advertising performance, primarily on Facebook. This has put a dent in many advertisers' marketing performance.

This article originally ran in National Jeweler.

Everyone in the fine jewelry industry knows that disclosures are necessary. The legal requirements help keep consumers properly informed. But many industry professionals struggle with how best to handle them. So, we talked to industry experts to get some top-notch guidance.