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Adeera has signed a framework agreement with HTMi, a recognised institute for hospitality and tourism management, marking a significant step in building a highly skilled Saudi hospitality workforce in line with the Kingdom’s Vision 2030 ambitions. The partnership reflects Adeera’s long-term commitment to elevating talent across the hospitality sector.

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GNTO and visitBerlin have outlined a forward-looking vision for 2026 to celebrate Germany’s vibrant urban culture, rich culinary landscape, and growing emphasis on wellbeing. With travellers from the GCC continuing to seek meaningful, flexible, and experience-led journeys, both organisations are aligning their strategies to engage a new generation of explorers.

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Abu Dhabi’s tourism sector delivered a strong performance in 2025, recording steady growth, higher international arrivals, and sustained investor confidence. Abdullah Yusuf, Director – International Operations, Department of Culture and Tourism – Abu Dhabi, outlines how targeted market strategies, enhanced air connectivity, and a dynamic events calendar are d...


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Dubai Business Events secures the opportunity to host 504 international business events across key economic sectors and professional fields during the coming four years.

TT Bureau

Driven by Dubai Business Events (DBE), the city’s official convention bureau and part of the Dubai Department of Economy and Tourism (DET), this performance represents a 15 per cent ye...


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GCC travellers over the years have evolved, they are now more mature, selective, and focused on what they really want. For B2B agents, this provides opportunities to plan and execute more bespoke itineraries catering to their most important requirements. Maher Azizia, CEO, STM Tours LLC, specialising in European and GCC connections, shares insights.

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