Toy World Magazine | The business magazine with a passion for toys

Alongside the huge number of squishy toys, Pokemon trading cards and Lego which have been sold by toy retailers so far this year, movie-related toys have flown slightly below the hype radar. But make no mistake, there have been several ranges based on family films which have moved the dial very nicely – in particular, Toy Story 5 and Spider-Man Brand New Day. Not without cont...

Fizz Creations will be transforming some of Hasbro’s most popular titles, including Monopoly and Operation, into a pocket-sized format.

Fizz Creations has collaborated with Hasbro to develop a brand-new range of portable digital games inspired by some of the world’s most popular board games.

Building on the success of its expanding digital gamin...

The collaboration features products like the WWE The Rock Monster Truck and the WWE Raw Ring Collectors Set, and is available in the UK now. 

Playmobil has announced the launch of its exclusive line with WWE. This new collaboration opens the Playmobil universe to one of the most passionate and multi-generational fan communities worldwide.

This i...

In H1 2026, Tonies saw growth across its North America, DACH and Rest of the World segments, and predicts this trend will continue to the end of the year.

Tonies has delivered another period of strong, profitable growth across segments and product categories in the firs...

Goliath strengthens its marketing leadership with the appointment of Liz Grampp as VP, North America Marketing to support continued growth.

Liz Grampp

Goliath’s toy business continues to gain momentum, with an expanding portfolio and growing presence across categories. As the company builds on that progress heading...