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You have done everything right. Your website sits on page one. Your keywords are on point, your backlinks are solid, and your organic traffic looks healthy. Then someone asks ChatGPT which business to use, and your brand is nowhere to be found. A competitor you have outranked for years gets the recommendation instead. This is […]
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OpenAI has confirmed it will start testing ChatGPT ads in the United States “in the coming weeks”, marking the first formal step towards advertising inside the chatbot. The company says the early rollout will be limited, clearly labelled, and kept separate from the answer itself. What OpenAI has announced In a company post dated January […]
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Search is changing shape. Instead of only giving you a list of links, many products now answer questions directly with an AI-written summary and then show a handful of sources underneath. Google, for example, describes its AI Overviews and AI Mode as AI-powered responses with supporting links, and notes that it may expand a query […]
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