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Introduction
Live events in 2026 face an unlikely competitor: the comfort of home. With endless Netflix shows, immersive video games, and high-quality live-streams at people’s fingertips, convincing fans to venture off the couch has become a battle for attention and motivation. This challenge comes even as live entertainment is booming – gl...
In the high-stakes world of live events, “trust but verify” has become a mantra for venue operators. Handing your stage over to an outside promoter or private client can bring in fresh audiences and revenue – if you choose wisely. Without proper vetting, however, a bad event partner can leave your venue with empty seats, unpaid bills, or even a tar...
Live music is back in full force, but venue operators worldwide are experiencing sticker shock at the cost of booking talent in 2026. An artist that might have charged $50,000 for a show a few years ago could now demand $80,000 or more – and top headliners often command seven-figure fees for a single festival set, as
The World Is Your Stage: Why Culture Matters More Than Ever
Live events in 2026 are more globally interconnected than at any time in history. Streaming and social media have created worldwide fanbases, and artists regularly tour across continents to meet that demand. The numbers tell the story: the live concert sector soared to a record $9.5 billion in global tour r...
Introduction
Major global events like the 2026 FIFA World Cup and Olympics will draw millions of visitors into host cities. For venue operators, these mega-events aren’t just background noise – they’re a golden opportunity. The key is riding the wave of increased tourism and fan enthusiasm without capsizing your regular business. In 2026, the World...