Thriving Practice with Tracy Cherpeski

Many practice owners feel pressure to make technology decisions before they've had space to look at the work itself. In this episode, Tracy Cherpeski talks with Denisse Rodriguez, founder of InService AI in Toronto, about how to improve healthcare practice operations before choosing an AI or automation tool. 

Denisse shares her bucket analogy for why automating a leaky...

You earn six figures. But what if your entire financial future depends on being able to work? In this episode, Tracy Cherpeski sits down with Rob Natale, founder of North Square Capital, to explore why high-earning physicians need a "second engine of wealth." 

Rob spent over a decade in corporate finance at firms like Morgan Stanley, Merrill Lynch, and UBS before leavi...

Most practice owners know their patient volume. Far fewer know their denial rate, cash on hand, or what a credentialing delay is costing them this month. In this episode, Tracy Cherpeski talks with Ginger Hilton, founder of Nautilus Operations Consulting, about the operational foundations that keep an independent medical practice profitable and the owner out of the weeds. 

Most independent practices start by saying yes to every patient and every service the license allows. Over time, that yes can stretch the schedule, the staff, and the marketing so thin that no one can name what the practice does best. 

In this SNACK episode, Miranda Dorta turns the mic around and interviews Tracy Cherpeski about narrowing a niche. Tracy shares why she ...

What if the reason your practice is burning out isn't broken people—it's a broken system? In this episode, Tracy Cherpeski sits down with Jeremy Hummer, CEO of Certified Health, a practice automation platform that's been quietly solving this problem for healthcare systems and group practices for over 12 years. 

Jeremy comes from hospitality, not healthcare IT—and that ...