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Website title: TheDesk.net: Business news on broadcasting, streaming, media

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Political and public affairs network C-SPAN will provide at least 20 consecutive hours of live coverage of the November 3 midterm elections, including results from competitive congressional and gubernatorial races, candidate speeches and reporting from more than 30 locations across the country.

The commercial-free ...


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Nexstar CEO Perry Sook exits the U.S. Courthouse in Sacramento, California. (Photo by Matthew Keys for The Desk)

DIRECTV has accused Nexstar Media Group of improperly withholding evidence in an ongoing antitrust lawsuit, alleging the broadcaster and two affiliated station owners have used questionable claims of attorney-client privilege to conceal communication...


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Nexstar CEO Perry Sook attends a hearing in an antitrust lawsuit challenging his company’s acquisition of TEGNA. (Photo by Matthew Keys for The Desk)

A federal judge in California has approved a request to delay certain procedural deadlines in an ongoing antitrust case brought by DIRECTV and several state attorneys general over Nexstar Media Group’s $6.2 billion ...


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The Friday Fireside welcomes Melissa Hutter, Director of Global Market Research and Insights for The Trade Desk. Melissa takes us through “The Premium Payoff,” from The Trade Desk Intelligence in partnership with PA Consulting. First we define “premium” which is influenced by the content (of course), the viewing platform, the viewing device and the consumer experience. ...


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(Stock images, Composite graphic by The Desk)

Cumulus Media plans to introduce geographic advertising targeting on one of its Boston-area radio stations next year, allowing advertisers to deliver different commercials to listeners based on their location within the market.

On Friday, the company said it will deploy a proprietary system called ZoneCastin...


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