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Site title: The Tilt: Become a Content Entrepreneur

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My wife and I had a wonderful lunch with my parents. Before we left this incredible little Asian restaurant in Sandusky, Ohio, I asked my dad what I should write about this week for the newsletter. He said, “you should write about what a great time you had at lunch with your parents.” I said, “that is a really good idea Dad.”

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As we wrap up Thanksgiving here in the United States, I’ve been thinking a lot about gratitude.

This year, I’m especially thankful for the chance to return from two incredible trips. First to Boston for ​MarketingProfs B2B Forum​. Then straight to Las Vegas (for a Browns win!...

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Over the past few months, I have been rereading a lot of older content from my former newsletter as I make the transition into what is now Joe Pulizzi’s Tilt newsletter. It has been an odd experience mixed with nostalgia with a bit of “what the heck was I thinking in that piece?” One of the articles I spent time with again was something I href="https://www.joepulizzi.com/n...

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It feels like the lights are dimming on discovery.

If you’ve been creating content for any length of time, you’ve probably noticed it. Search traffic is softening. Social reach is down. Recommendation engines are narrowing. And quietly, AI systems are learning from everything we’ve already made, using it to train their own engines. Those same systems are now creatin...

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Every December, I hear the same line from entrepreneurs and marketers: “I cannot wait for the new year. That is when I really get serious.”

You know who never says that? People who actually get serious.

Winners do not wait for a calendar to change. They build momentum before the year starts. They enter January already moving, alre...

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