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What happens when the system you built breaks?
Aaron Ross, author of Predictable Revenue, the book that shaped how Silicon Valley sells, is back with a harder truth: outbound is unreliable, buyers are disengaging, and the tactics that worked two years ago have a shrinking shelf life. In this episode, Aaron and John unpack why response rates are falling, what the next ...
Most people think ChatGPT is a smarter Google. James Skinner says that belief is quietly costing them their careers. In this episode, John Rankins talks with James Skinner, a 20-time international bestselling author, founder of AI Superhuman, and advisor to governments on AI, about the single shift that turns AI from a toy into your unfair advantage in sales. You will hear wh...
Mark Joyner invented the tracking pixel. He launched the first online ad tracking company. He built 30+ startups. And in this episode, he sits down with John Rankins to share the brutal truths most marketing gurus are too scared to say out loud. From the real story behind Bill Gates outplaying IBM, to why your business is one algorithm change away from extinction, Mark drops ...
Money has feelings. It runs from corruption and chases demand, and right now it's pouring into AI.
In this episode, John Rankins sits down with Mehdi Tehranchi, serial software entrepreneur and co-founder of KnowledgeNet AI, who built and exited a nine-figure company to Nuance Communications. Mehdi reveals why your CRM is silently killing pipeline, how AI playbooks co...
What separates real AI transformation from expensive experimentation?
Dr. Lisa Palmer, an AI strategist with decades of experience advising Microsoft, Gartner, and Fortune 500 boardrooms, joins John Rankins to cut through the noise. With a background spanning CIO roles, enterprise sales, and a doctorate in AI, Dr. Lisa reveals why most companies are building "toy AI" ...