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Website title: Oura Ring. Smart Ring for Fitness, Stress, Sleep & Health.

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Step count, active minutes, distance travelled—most wearable users are familiar with the standard activity stats. But more often than not, people are left asking the same questions after every workout: Was that enough? Was it too much? Do I need to change up my training plan? 

When you don’t have clear answers, you’re left guessing, pulling back, or pushing hard...


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Thinking about getting an Oura Ring? Before you buy, it helps to know exactly what you’re paying for, how long the battery lasts, and what happens if your smart ring needs a repair.

Whether you want to


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Launching October 8, Oura’s latest brand campaign eschews AI; instead, it features a world crafted entirely by hands, for hands—centering and celebrating Oura Ring 5, the world’s smallest smart ring. 

For Oura’s fall brand campaign, “


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Today, Oura announced that our suite of proactive and contextual health features, including Health Radar and GLP-1 Insights, will be available in over 30 new markets. Rolling out over the coming weeks, members across the European Union, the UK, Canada, Australia, New Zealand, Mexico and Saudi Arabia will have the opportunity to understand a fuller picture of their health, fro...


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