WordPress VIP

Running a content operation across multiple locales takes platform-level work before any content is localized for individual markets. On an enterprise WordPress platform, localization builds a dedicated set of components for each locale. Technical decision-makers and web architects use WordPress localization to configure locale files, including language strings, formats, and ...

Nobody turns to the Bible to build an AI strategy, but there’s a line in the Gospel of Matthew that enterprise marketers should keep in mind as they grapple with the rise in bot traffic.

“No one can serve two masters,” Matthew 6:24 reads. “Either you will hate the one and love the other, or you will be devoted to the one and despise the other.”

For busines...

Enterprise multisite management should let you show up properly for every audience, regardless of region or language. Even if you operate dozens or hundreds of websites, visitors should land on any one of them and find content that’s relevant, on-brand, and up to date.

Pulling that off has traditionally meant a long checklist: content approvals, accessibility assess...

Deliberately leaving a few spelling and grammar mistakes in your content might prove a human wrote it, but it won’t impress your customers and prospects.

Picture a cybersecurity vendor whose site reads, “We provides real-time event monitoring.” The mistake is obvious, and it’s costly: if a company can’t get a verb right, why would an enterprise trust it with sensiti...

WordPress VIP includes content delivery and caching. If you already use Akamai for these capabilities, WordPress VIP supports direct integration with it.

After completing the integration steps with Akamai, you can: