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The daily blog of behavioral and cognitive economics

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Big Tech Wants Direct Access to Our Brains

On a recent afternoon in the minimalist headquarters of the ...

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The Trust Equation: It’s Not Just Who You Hire, It’s How You Hire

Early one morning, I received a LinkedIn notification from a job candidate we had just rejected—rarely a good sign. But this candida...

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Dynamic pricing

Goodbye, Price Tags. Hello, Dynamic Pricing

In the Opinion Video above, we tell the story of a little piece of technology that has delivered enormous benefits to consumers — and is in danger ...

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The existential struggle between being a ‘we’ and an ‘us’

You meet with a friend to take a walk. Together you stroll through the park, coordinating your movements and reciprocally engaging and communicating with one...

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