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Site title: The Branding Journal - Branding Strategies, Case Studies, and Resources
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With so many brands competing for attention, it’s no longer enough to offer products or services. Brands need…
Timelessness. It’s an ideal that any brand hopes to embody. Timelessness signals staying power when trends fade and…
Interbrand has just unveiled its Best Global Brands 2025 report, titled “Radical Realities“, revealing this year’s 100 most…
The global promotional products market keeps growing. It was $84.1 billion in 2021, is expected to reach $97.4…
A few months ago, the French sports fashion company Lacoste made its debut in the hospitality sector with…
