Traditional marketing approaches often result in an endless loop of rivalry and oversaturation in the fast-paced world of SaaS firms. Current digital opportunities offer a different route if you want to genuinely stand out and leave your mark.

We’ll explore a non-traditional method for developing a LinkedIn marketing plan for SaaS firms, one that encourages authenticity, creativity, and unorthodox methods while utilizing LinkedIn’s hidden gems.

What Is A SaaS Startup?

Let’s start with the basics: software as a service (SaaS) startups offer – well, software as a service, usually via a subscription model. SaaS firms frequently employ a freemium business model to draw in and keep clients. A functional, but limited product will be offered to clients for free, and some advanced and supplemental functions will be charged.

The primary goal of SaaS startups is to provide a particular software solution to a target market. SaaS firms come in a variety of forms, but they all aim to offer software that is user-friendly and available to a large number of people.

Cultivate Authentic Connections

Making connections with as many individuals as possible is a common strategy in the conventional LinkedIn marketing playbook. However, SaaS firms won’t always succeed by amassing a big network of inactive contacts. Rather, concentrate on developing genuine relationships.

Start by figuring out who, regardless of their line of work or industry, truly gets your SaaS service. Have deep discussions with them, impart insightful knowledge, and make an effort to comprehend their particular problems. In the long term, forming genuine, deep relationships can lead to bigger chances and collaborations.

As for the residue connections, LinkedIn offers very limited functionality in dealing with this issue. If you want to sort, filter, tag, and remove all the unnecessary connections en masse, it is a much better idea to use one of many quality software solutions designed specifically for this.

Share Vulnerability

The majority of SaaS businesses maintain a polished, corporate image, and LinkedIn is primarily seen as a venue for professionalism. However, there’s a secret treasure here: vulnerability’s power.

Talk about the highs and lows of your startup experience. Talk about the difficulties you’ve encountered, the things you’ve learned from your mistakes, and the backstories of your achievements.

Being vulnerable and authentic can help your business become more lovable and relatable, drawing in customers who value your candor.

Elevate Employee Advocacy

Your staff members may be your strongest LinkedIn promoters. Motivate and enable them to talk about their successes, ideas, and experiences with your SaaS business.

Make your business seem more approachable and human by showcasing the actual people who are behind the technology.

Employee-generated content can naturally broaden your reach by humanizing your brand and generating interaction within your own network.

Present your viewers with unique and engaging content to surprise them. This may be:

• an unusual infographic,
• a humorous play on SaaS issues,
• a “Day in the Life” film of a team member.

The human element has the power to draw interest and make an impact.

Leverage User-Generated Content

User-generated content (UGC) is a valuable resource that is frequently neglected. Urge your current clients to write about their SaaS solution experiences on their LinkedIn pages.

To generate excitement about your brand, highlight their experiences and endorsements. Real-world success stories have the power to dramatically impact the decision-making process of prospective clients.

Gamify Engagement

Gamify your content to provide your LinkedIn audience with a distinctive and interesting experience. Here are some creative ways to apply this strategy:

• hold a competition or challenge around your SaaS offering,
• invite your audience to get involved by posting about creative ways they’ve used your product,
• motivate your clients to propose some new features.

And always offer prizes and recognition to the entries with the most original ideas. In addition to increasing engagement, gamification creates buzz and a feeling of community around your business.

Monitor & Adjust

Finally, monitor how well your LinkedIn marketing approach is working. Compile information, hear what your audience has to say, and make any necessary adjustments.

When something isn’t working, don’t be scared to try something else, and be open to trying new things. For SaaS firms, LinkedIn marketing ought to be a continuous process of exploration and creativity.

Over To You

Using various approaches to LinkedIn marketing will help you stand out in a sea of SaaS firms. Accept vulnerability, sincerity, and innovative methods of interaction.

Being a startup, particularly a SaaS startup usually implies a certain level of inadequacies and shortcomings (e.g. customer service often being the main weakness). Therefore, these companies should lean heavily on their strong sides. And using various online marketing strategies to grow their business is one of them.

By utilizing LinkedIn’s hidden jewels, your SaaS firm can create a lasting impression and cultivate a devoted and enthusiastic following.

The Article How To Build A LinkedIn Marketing Strategy For SaaS Startups Appeared First On TechGeek365.

It’s a new year and brands are curious about where the e-commerce sector is going. The previous year was a rollercoaster ride for many business owners. Notwithstanding geopolitical tensions, inflation is taking a toll on consumers and the landscape has become even more uncertain than ever. Fortunately, the e-commerce sector continues to thrive. While revenues dropped in the middle of 2022, e-commerce sales are expected to reach $8 trillion by 2026.

If the forecast is right, then 2023 would be a good year for e-commerce brands looking for a place in the spotlight. Business owners will only need to know and adapt to the challenges that lie ahead. To help you develop a better e-commerce brand strategy, here’s a list of trends you might want to prepare for.

Mobile Dominates The Landscape

E-commerce sales using mobile devices will continue to grow along with spending. Mobile purchases will outpace desktop purchases. According to a November report by Pew Research Center, around 76% of adults in the United States used smartphones to shop online, while 69% used desktop or laptop computers.

With this in mind, e-commerce brands will have to invest more in building their presence on mobile devices. This would mean ensuring that their websites are optimized for smaller screen sizes and mobile payment options. Improving mobile checkout processes and offering more payment portals can help improve user experiences and generate more sales.

The Need To Reach Out To Gen-Z Buyers

Gen-Z consumers will make up the majority of e-commerce buyers this year and in the years after. Insider Intelligence expects Gen-Z consumers to develop greater purchasing power by 2026, but 2023 would be the year in which e-commerce brands should pay closer attention to their spending habits.

For this reason, online stores will have to invest the bulk of their time and resources in understanding how Gen-Z consumers choose the products and services they need. Along with the rise of mobile and social e-commerce, this new generation of buyers will present a greater demand for things like sustainable packaging, faster checkout processes, and shopping through social marketplaces.

Investing In Omnichannel Marketing

Omnichannel marketing is nothing new to e-commerce brands, but it will play a greater role in 2023. As consumers become more reliant on mobile devices and present across a variety of online and offline channels, businesses will have to put more time into implementing omnichannel experiences using social media, email, and SMS.

Aside from these channels, e-commerce brands should also integrate AR and VR technologies into buyer journeys. For instance, if you own a fashion brand, you can offer consumers an app that lets them try out different wardrobe combinations. If your business sells interior decorations, you can use AR platforms to give clients a better view of their product selections before checking out.

The Need To Create More Secure E-Commerce Channels

Cybersecurity will still be a major issue, especially in the e-commerce sector. From phishing attacks to SQL injections, cybercriminals are becoming more aggressive in targeting virtual stores as more consumers shift to online shopping. In 2020 alone, more than 43% of cyberattacks targeted small businesses. The number is expected to grow in 2023 as cyberattacks could cost organizations around $8 trillion in losses worldwide.

With this, e-commerce brands will need to double down on improving their security postures, starting with training entire workforces in identifying the latest security risks and adopting best practices in data security. Many of these will involve social engineering tactics including pig butchering and baiting. Brands can also implement more secure ways of completing checkout processes.

They can use a mobile OCR SDK platform that detects credit card information securely and without the need for a third-party service provider. Other than that, e-commerce businesses can strengthen authentication processes to prevent unauthorized logins and help secure users from fraud attempts.

Shopping With A Cause

Before, consumers and businesses shared a straightforward relationship where one sold and the other purchased based on certain wants or needs. Today, however, buying habits have evolved to incorporate personal values and ideals. According to a 2020 report on SmallBizTrends.com, more than 71% of consumers say they prefer buying from brands that align with personal beliefs and ideals.

If you want to retain customers from your target audience, your brand message should reflect relevant causes and issues that matter. Knowing these will help you develop a brand strategy that positions your business as an ally.

Personalization Is Still A Priority

Summing up everything that the e-commerce industry should prepare for, personalization will be a major lynchpin that brands can’t afford to ignore. For this reason, e-commerce businesses will need to realize the full potential of behavioral analytics. Gaining in-depth insights into buyer personalities and attitudes remains an ingredient for success in 2023, especially when it comes to building email campaigns and improving customer support.

There’s a lot to look forward to in 2023, so e-commerce brands will have to take heed. By knowing these trends, they are more than prepared to pivot in the face of disruptions.

The Article 2023 E-Commerce Trends That Brands Should Look Forward To Appeared First On TechGeek365.

Believe it or not, you can spend less time working and more time enjoying what life has to offer. There are some secrets of successful people you may not be aware of. Yes, hard work is necessary, but it isn’t your life. From disconnecting to working from home, here are some ideas.

Get AI To Do It For You

First, AI isn’t cheating in most cases, and the proper use of AI is that it is there to assist you. New advancements in AI are making typically complex tasks easier than ever, and when used properly, it can save you a lot of time. Suppose you have a deadline to close a deal. Certain AI tools can help you with automating contract negotiation. The analysis side of AI suites like Ontra Synapse AI can do things faster, with better outcomes, and even cheaper than usual.

Disconnect From Email And Devices

Electronic devices are a part of both work and personal life, so some things, like email and messaging, can be hard to avoid. However, your employer doesn’t need your personal phone number or emails, which is why you have work-related contact details. Only HR needs your private details. This means you can disconnect from work so it doesn’t encroach on your life. The easiest way is to have a personal phone and one for work that you turn off after work.

Spend Less Time Working With A Hobby

It can be easier to work more when you don’t have anything else to do. This can be a good thing in terms of extra money, and your boss will love it. But, like 90% of workers each year, you could end up burning out. This is when you work so much it causes mental and physical stress, and you need time off. But having a hobby means you have a reason to get away from work and enjoy your downtime. You can take up golf, learn photography, or attend a local yoga class.

Work From Home If Possible

Going to the office isn’t for everyone, and just the commute can really put a downer on your day, especially if you rely on public transport. Fortunately, most employers are more open to remote work these days, and some even encourage it. Provided you have a reasonably comfortable area and the facilities you need, working from home can be much more enjoyable. You don’t need to get up as early, you can take breaks as needed, and running errands is much easier.

Manage Yourself Effectively

You are solely responsible for how well you work and what you get up to in your spare time. This is why self-management is highly effective and important. For example, you may take advantage of flexible office hours. But you will need to work a set number of hours per week. If you turn up late every day at the most flexible time available, you will need to stay later to make it up. That means you miss out on the kids, getting things done, and any hobbies you have.

Summary

You can use AI to spend less time working. And having a hobby gives you a reason to get out of the office and enjoy yourself. But this also takes effective self-management to achieve.

The Article How To Spend Less Time Working And More Enjoying Life Appeared First On TechGeek365.

There are only two types of people in the world: those who have played Diablo and those who have never had a computer. Almost everyone has experienced one of the parts of this series at least once in their life, so the release of Diablo 4 is a very high-profile event. Perhaps even the most important of recent times. Everyone has already seen the preview from early access (and maybe played it), many managed to watch the streams of those who managed to pre-order the special edition and got access to the game on June 2, so there won’t be a long introduction and introductory part – let’s start the review right away.

Within the realm of Diablo 4, the concept of game boosting takes on a unique and invaluable role. It is commonly associated with enhancing in-game performance, and assumes an unexpected form in the context of Diablo 4, offering players a distinct advantage as they navigate the challenging landscapes of Sanctuary. The mechanics of Diablo 4’s character progression system align seamlessly with the concept of game boosting. As players delve into the game’s world, their characters acquire new skills, abilities, and enhancements, so players order diablo 4 boost. This service fosters a sense of accomplishment and progression.

Editor

The first thing the player encounters is character creation. There are 5 available in the game: Barbarian, Necromancer, Druid, Wizard, and Rogue. For each class, you can choose a gender and one of 8 appearance presets, each of which can be customized. The settings are not the most extensive: 4 face types, 11 hairstyles (and facial hair), 33 jewelry, 14 makeup options, and 6 tattoos. All of this can be changed in color. In total, 10 character cells are available to the player, so the field for experiments is not the most extensive, and unsuccessful copies will have to be deleted.

The number of equipment slots has not changed since the previous parts: two slots for weapons, a couple of rings, an amulet, and five armor slots, but with pumping and skills, everything is a little more interesting.

There are 4 slots for abilities. In the framework of simple builds – it is enough, but for those who like to take everything at once, it’s a bit cramped. From now on, your leveling tree is straightforward, and when you level up, you only level up skills – the system will distribute the stats for you. Skills, in turn, have enhancements, most often mutually exclusive. Well, at some stages there may be branches that enhance either your character as a whole or some groups of abilities. In addition to the basic skills, each class has a separate tab with special skills. They open in different ways (completing tasks, collecting certain loot) and are designed to enhance either skills or the character as a whole, complementing the build.

Finding the best equipment is quite difficult. Items are divided by rarity into simple, magical, unique, and legendary. They can have slots for stones, they can be dismantled, as well as extract / replace individual properties. The usefulness of the last two mechanics as part of the passage of the plot is extremely doubtful – you simply will not reach the level where it will be important to save specific properties. Any item of equipment can be slightly improved by special NPCs.

Plot

The plot in the Diablo series, at least within the games, was extremely stingy with details, and even an attentive player was doomed to be content with a rather direct and simple story about the struggle between good and evil. The new part compares favorably in this regard, giving much more detail than all three previous games combined. Although this approach has its drawbacks – without basic knowledge about the lore of the universe, the player will not immediately understand half of the story campaign.

In short, it was Heaven and Hell that had been at war for a long time for forgotten reasons. One angel and one demoness were tired of this so they gathered a bunch of like-minded people and fled somewhere far away, where created the world – Sanctuary. In this world, angels and demons could express their feelings for each other by any means other than fighting. The demon was Lilith, the daughter of Mephisto, and the angel was Inarius. Their children are called nephalems. This made Lilith very happy, but fatherhood was not part of Inarius’ plans. Through two bloody wars, the almost complete destruction of the world of Sanctuary, and the expulsion of Lilith from existence, Sanctuary has acquired the form that is familiar to all fans of the games of the Diablo series. In the fourth part, Lilith finally got out of her confinement and set herself a simple and understandable goal – to return Sanctuary to her own hands.

Diablo 4 does not change the canons of the series with an act structure, although the game no longer takes place in isolated corridor locations. Diablo now is a game with an open world (however, the opinions are different about this decision). Due to the regular updating of locations, which occurs after the completion of some key quests, backtracking to already visited places does not seem boring. It’s nice to see how the world changes not somewhere behind the scenes. Cities are being destroyed, invasions are taking place, and the remaining survivors are fighting for their lives right on the screen. The player is not only told but also shown that in the world of Diablo, there are people and organizations capable of fighting demons. It revives the world and makes you believe in it.

Purely technically, the game is revealed from a new side immediately after the completion of the 6th act. Going through the story and main quests, you do not open the entire map: there are unexplored areas intended for special activities, including PvP. There is obviously something to see, which means it’s definitely worth plunging into the world of Diablo 4.

The Article Diablo 4 Unleashed: A Comprehensive Review Of Gameplay, Plot, And Mechanics Appeared First On TechGeek365.

There are a lot of great reasons why you might want to run a hospitality business. For one thing, they are generally quite easy to make profitable, which obviously means that you are going to be able to sustain the business quite well. You will also find that hospitality as a business enables you to follow a formula, helping to enable and encourage success while also giving you the chance to be creative with it. But how can you ensure that your hospitality business is really going to work? Let’s take a look at some of the things you might want to bear in mind here.

Care For The Customer

The customer obviously matters in all kinds of business, but in the world of hospitality they are especially important. Having customers that you can hold on to requires that you are giving them the service they expect, and that you are going to genuinely care for them in whatever way you can. That’s vital whether you run a hotel business, a restaurant, or any other kind of establishment. Caring for the customer helps ensure that they are actually going to come back, as well as recommend you to other people.

Good Time Management

It’s hugely important that you are managing time as well as you can, because this is going to make your hospitality business so much easier to run properly. When everyone in your business is making use of their time as effectively as they can, that means that the service is actually going to be distinctly improved. Time management in hospitality can be hard to get right, so make sure you have the right tools and that you are doing all you can to focus on it. This is going to help you a great deal.

A Great Product

Although you might not often think in terms of product in the world of hospitality, there is no doubt that this is a vital thing that you might want to consider if you are going to have an experience your customer will really love and appreciate. Having a great product means that your business is going to be so much more effective, and that your customers are going to be a lot happier with it, so this is something you should make sure you are thinking about from time to time. It’s going to help quite a lot.

Something Unique

In general, you need to make sure that you have something really unique in place which can make your business more effective as a hospitality business. This is something that is not always going to be easy to ensure, but it is effectively a really important and central part of running your company successfully. As such, it’s vital that you try to brand your business in a unique way, as well as of course making sure that you are offering something new to people. If you can do that, it will likely make a huge difference.

The Article What Really Makes A Hospitality Business Work? Appeared First On TechGeek365.

Businesses are always looking for ways to cut costs and maximize profits. One way of achieving this is to streamline business operations by building an IT department. An IT department manages different software that improves the working conditions of a company, such as unified communications, automation, data collection, and cybersecurity.

In the modern world, IT departments have become essential for every company. So to compete in the business world, your company must stay updated on technology. They help reduce costs, decrease employee workload, remove a go-between in communication, and ensure accuracy in automated tasks. Here are the steps you must follow to set up an IT department in your company.

Allocate Resources

The first step in beginning an IT department is to allocate resources. You must first focus on the logistics, such as how much space the department will occupy, what furniture and hardware it will need, how many employees will work there, and what sort of high-bandwidth internet connections are required.

These questions will help you draw up an estimated expenditure. Costs are always a limiting factor, and depending on the budget you allocate to the IT department will determine your company’s technological infrastructure. With time your IT department will grow, and its benefits will be shown through efficient company-wide business operations.

Choose Your Software

In the initial years of your IT department, your budget constraints will not allow you to purchase all the software you want. Instead, you must limit yourself by integrating the software with the highest Return on Investment (ROI).

If you have limited employees, consider investing in automation software. It will automate repetitive tasks like sending emails, backing-up data, and processing payrolls. You can use this software in almost every department of your company, and it frees up employees to perform essential tasks more efficiently.

However, if you want to utilize the data your company has collected, consider investing in data management software. The software gathers raw data from every department and compiles it in a single cloud. It then produces easy-to-understand reports and graphs, allowing you to make analytical decisions to improve your company’s efficiency.

Hire Staff

After deciding on what software operations your IT department will focus on, you can then begin to hire the relevant staff. Since you are just launching your IT sector, ensure that most of your employees are highly experienced. You want them to not only run the IT department, but also be able to deal with the unforeseen problems that occur from starting a new department. Similarly, your employees must also be loyal to your company. A new department cannot afford to have people leaving after every few years. This dynamic ruins the department’s stability and fails to produce good results.

You can also hire fresh graduates, despite their lack of experience, since they better understand modern technology and bring a fresh perspective to your department’s operations. Technology and software are constantly updating. To keep up with the trends, you must arrange annual training sessions where employees can learn how to best utilize the new software and technology you provide.

Guarantee Security

After heavily integrating your company with IT solutions, you must also take precautions to protect your data and privacy. One way of doing this is through cybersecurity platform consolidation. It refers to using diverse security tools, such as antivirus software and firewalls, in a single system to protect your network.

Antivirus software is always running in your computer’s background. It scans, detects, and removes any suspicious malware. On the other hand, Firewalls act as a barrier to your company’s system and only allow traffic with the proper protocol to enter. You must constantly update anti-virus software and firewalls since malware continually updates itself and threatens your network’s security.

Provide Training To Workers

Your IT department will not show the expected results unless your employees from other departments are not trained to integrate the software into their daily tasks. You must arrange workshops in which employees from the IT departments help the other staff to understand how to use the software and the convenience it provides to their jobs.

Similarly, you must encourage open communication between the IT department and other sectors of your company. When a problem arises in the IT infrastructure, personnel must be confident in asking the IT department for confidence. The IT staff must also be accommodating and patient with the other employees, and they should quickly resolve problems since it delays vital business operations.

Endnote

The IT department holds the key to your business’s success. Its modern solutions allow your company to compete with industry leaders despite its limited resources. However, there are a lot of considerations that go into launching an IT department. You must properly follow the steps explained in this article to ensure the initial years of the department are successful. Your effort will enable the department and company to grow sustainably.

The Article How To Set Up An IT Department In Your Company Appeared First On TechGeek365.

In business, if you want to improve your profitability then you need to ensure to always make clients as happy as possible.

Clients are what help you generate leads and profit. Therefore, do the most to make your clients happy so that you can maintain regular sales and gain regular profit.

Ensure You Always Have Plenty Of Stock

As a business, it is essential that you always have plenty of stock so that you can fulfill every order request.

Using inventory management software will enable you to ensure you always have enough stock, ensuring to always be able to fulfill your client’s requests. If you can continue fulfilling your client’s requests, you can maintain their happiness.

Ask For Feedback

A great way to improve your business and ensure that your clients are always satisfied is to ask for their feedback and use their opinions to adjust your business strategy.

If you adjust your business to make it one that fulfills your client’s expectations and you can guarantee to make them more satisfied.

Do not take negative feedback in a bad way. Use it as constructive criticism to help you improve your business.

Offer Multiple Forms Of Communication

Another way to increase client satisfaction is to offer multiple forms of communication.

Clients might not wish to contact you via e-mail and instead attain a faster response. Hence, offering a phone line or a live chat will guarantee that clients can connect with you and attain a response to their queries as soon as possible.

Be Transparent

The best thing you can do as a business owner is to be transparent and avoid making your client’s promises.

The more transparent you are, the more your clients can know what to expect from you. For instance, if you tell your clients that you can deliver their products within a week and avoid making a promise that you can deliver the next day will ensure that they do not expect immediate delivery.

Be honest with what you can deliver to your clients so that they know exactly what to expect from you.

Be Personal With Your Customers

The more personal you are with your clients, the more you can maintain great relationships with them, which will guarantee more sales and constant profit.

For instance, calling them by their name and getting to know exactly what they like will guarantee that you can provide them with excellent service every time they use your business.

You can become more personal with your clients if you use your time to get to know them more. For instance, when you speak with them when they make a purchase, asking their name and ask him a few questions will help you get to know them on a more personal level, helping you maintain a personal relationship in the future.

Using as many of these tips as possible is guaranteed to boost your client satisfaction and keep them coming back for more. Being able to maintain strong and positive relationships with your clients will guarantee that they will choose to use your business over any other.

The Article Excellent Tips To Boost Client Satisfaction Appeared First On TechGeek365.

Customer data is now the world’s most valuable resource, and how you manage yours can impact your business success. Proper customer data management can help you improve customer experience, boosting your business sales. It can also ensure your business avoids costly data breaches. Research indicates that 29% of organizations lost revenue after data breaches. While this is only one aspect, it shows why customer data management benefits your business. Here are some strategies to execute this task effectively.

Take Data Security Seriously

Many consumers claim they’ll stop spending on businesses for several months after a data breach. That shows how important customers take the data they leave with businesses. And why not? Your customers want assurance that their personal information with your business is well-guarded. It’s also worth noting that data breaches can cost your business. A report by International Business Machines (IBM) and the Ponemon Institute indicated that the average cost of a data breach has now hit $4.35 million. But it doesn’t end there; the financial implication may continue even years after the breach is resolved.

That’s why you need to take data security seriously to help prevent breaches in the first place. You should have a long-term plan to keep this information safe, whether phone numbers, credit card details, emails, or bank information, you must have a long-term plan to keep that information safe. Doing this will help prevent costly losses in the future and build trust with your customers, so keep this in mind. Speaking of customer trust, the next point is important.

Don’t Gather Information Without The Customer’s Consent

Always gather customer information with their consent. This point is pretty much non-negotiable, as it ensures that you don’t violate customer trust while remaining completely transparent regarding how you collect your data. Remember also that such violations can easily result in costly legal battles with your customers, meaning you’ll lose money and, most likely, your customers too. Regardless of how you gather customer data, whether through social media analytics or tracking cookies, explicitly inform your customers of what you’re doing and why. Also, allow them to opt out of such a process, especially for customers unwilling to share personal information online. It also helps to tell your customers how long you intend to keep their information, so keep this in mind.

Communicate Your Data Privacy Policy

You need to communicate your data privacy policy clearly and easily to your customers. This way, they know exactly how you intend to use their data in simple language. Not only will this help to build their trust, but it’ll also protect your business from legal issues or sanctions at a later time. But don’t there; after creating and communicating your data privacy policy, keep your customers updated about their rights and any policy changes. For example, whenever you send out newsletters, ads, marketing content, or any form of communication to your customers, ensure that you refer them to your data privacy policy.

Avoid Data Silos

Data silos occur when you store customer data in different departments in your business. For example, the sales department may have its pile of data, while the marketing and social media departments have different piles. It’s even worse if the various departments are not sharing or comparing data. Data silos make managing customer information very difficult, and in some cases, some information may be inaccurate. Of course, this usually does not happen intentionally, as various department activities can lead to the buildup of data. However, this situation shows a lack of data governance strategy, making data management more challenging. Some departments may even withhold important information from other departments. That is most likely to happen in businesses with high department competition. So, how can you avoid data silos? The answer is in the next tip.

Invest In A Customer Database Software Solution

The old days of using long spreadsheets to store customer data are long gone. Today, you can find different software solutions or customer relationship management (CRM) tools to help manage your computer’s data more efficiently. Also, most software solutions are designed to enhance data security. So, not only are you getting efficient data management, but you’re also keeping your data more secure. You’ll even find CRM solutions purposely designed to suit your business type. For example, you can invest in construction CRM software if you run a building company or choose restaurant CRM software for a food business. Most software solutions feature tools designed to simplify data collection and organization, so feel free to consider this. All your data will be in one location, and you can restrict access or limit it to only authorized people in your business.

Only Collect The Information You Need

According to some studies, as much as 73% of customer data collected goes unused. That means most businesses usually collect a lot of data without utilizing them. This wastes time and leaves you with too much clutter. So, be selective about the data you collect, limiting yourself to what is important to your business. Doing this will also keep your platform from being overloaded. You need customer data for a reason, so take the time to identify what issues you intend to address with the data. It also helps to have a proper plan regarding how your business will use the information. The more data you pile (and fail to use), the more information you put at risk about your customers.

Back Up Your Data

While this point may sound like a no-brainer, it’s worth mentioning. As already pointed out, losing customer data can have massive financial consequences. Apart from deliberate data breaches or cybercrime, you can lose business data in several ways, including natural disasters. But regardless of how the data is lost, you want to ensure that you have a backup readily available, as this will prevent costly business downtime.

Several options are available if you need to back up your business data. Some include using removable media, opting for hardware appliances, investing in external hard drives, using data backup software, or turning to cloud backup solutions. Of course, your budget will determine your best option, but most experts advise investing in the best cloud backup storage solutions. They usually offer greater security and easy authorized access, so keep this in mind.

Have The Right Data Management Strategy

Many businesses fail to implement a reliable data management strategy, and most don’t even see why they need to. As a result, their workers waste a lot of time with little or no work productivity. It’s important to have a robust strategy in place regarding data collection. Doing this makes it easier to track what you collect, how you collect it, and what use it offers your business. Every efficient data management strategy should have three main components. The first is alignment, where you should have a standardized structure for collecting customer data across multiple platforms or channels. The second is validation. As the name suggests, you should validate the data you collect, ensuring that it is complete, accurate, and represents your customer base. The third component is enforcement or updating. Here, you ensure that every data collected is correctly updated over time and goes through a predefined channel. Doing this is important because data loses its usefulness after 18 months. That said, constant updating is crucial to ensure you always have reliable and useful data.

Understand Your Customers

Understanding your customers is one of the first steps toward efficient data management. That means you know who your customers are and what they need. Why is this so important? That’s because it allows you to segment their database more effectively by understanding their preferences, behavior, and needs. That’ll also help you tailor your marketing strategies accordingly. Such an understanding can also improve how you engage or interact with your clients when seeking to boost customer experience and promote loyalty and retention. Also, knowing your customers and understanding the data you collect from them makes it easier to identify potential pain points and address areas you need to improve.

Don’t Compromise, Manipulate, Or Sell Customer Data To Third Parties

Your customers trust you to keep and protect their data, and you should not compromise that in any way. You don’t want to manipulate the data to suit your business or drive sales. You may also be tempted to sell important or sensitive customer data to wealthy parties or the highest bidder. While such actions can easily generate money for your business, they can quickly cause you to lose customers when they find out. Once your customers feel that personal data has been compromised or invaded in any way, they’ll not return to your business. Some may even take legal action against your company. That will lead to a lack of trust, tainted credibility, and, eventually, loss of revenue.

Customer data management is essential for preventing security breaches, lawsuits, revenue loss, and damaged brand reputation. Hopefully, you’ll consider these strategies for the best results.

The Article 10 Strategies For Managing Customer Data Appeared First On TechGeek365.

As a business owner, the most important thing is keeping your company as secure, safe and efficient as possible. If you leave your systems open to risk and hackers, malicious people could gain access potentially taking over your business and leaving you with serious ramifications. This is why it’s so important to have IT support for your company as they can help prevent this from happening as well as so many other things. Too many people see IT support as just assisting when things like your printer won’t work, but in fact they can help with so many more aspects. Here we take a look at just why you need IT support for your business and what they can do.

They Can Set Up And Maintain Your Infrastructure

The first thing that an IT support company can do for your company is to set up your infrastructure. If you are setting up a new office, looking to sort out new remote workers or have new tech you want to install, an IT support team can help you with this. They can sort out your computer systems, networks, servers, software applications and more, ensuring everything is up and running and as efficient as possible. This can save you the hassle and you’ll know everything is streamlined and organized.

They Can Keep Your Systems Secure

Security is vital for your business. Hackers today are more experienced and clever than ever before, meaning that if you aren’t protected you are at risk of your website being hijacked, spam added and it potentially being held for ransom. This can all be super stressful and potentially lose you out on a lot of money. Because of this, you want to get IT support who can work to tighten and protect your IT security as well as letting you know about the top ways to keep yourself guarded against any potential hacks or threats that might occur.

They Can Save You Money

Any company knows the importance of saving money where possible, particularly in the current cost of living crisis. IT support costs are one expenditure within your business that is worth spending on as they can help with your processes and save you money in the long run. They save you from hiring an internal IT company, from having to train up IT staff and you only have to use them when they are required. These can all save you time and money, leaving you to focus on the other parts of your business.

Sorting out your IT support is one of the main things you need to prioritize when it comes to sorting out your business. Whether you are looking to streamline your processes, save your company money or ramp up the security of your business, there are so many things they can help with. Have you got IT support for your company? If so, what are some top tips you have? Let us know in the comments below, we’d love to hear from you.

The Article Why You Need IT Support For Your Business Appeared First On TechGeek365.

When you’re running a business, it’s vital that you take steps to make sure that it is fully protected. If you fail to do this, then you are going to be at risk of business being targeted for a hack or potential break in. Here are some of the steps that you should take.

Physical

First, you should make sure that you are checking whether or not you have the right physical security in place. Many people often assume that attacks on businesses are purely digital these days. However, that’s not the case at all.

In reality, it’s just as likely that someone attempts to break into your business. This is why you need to make sure that you upgrade your physical security constantly. At the very least, you should have CCTV camera systems in place. This will mean that you have a deterrent which should prevent people from considering breaking into your property.

Software

You do need to make sure that your business is up to date with the latest software. A managed cyber security service can help guarantee this is the case. However, the classic example would be antivirus software. It’s important to understand that antivirus software is constantly changing overtime and so is the threat that it works to eliminate. If you don’t upgrade your software at least once every year, then your business is always going to be more vulnerable than you might expect.

Passwords

You might also want to consider the issue of passwords in your business model. The problem with passwords is that people often try to make them as easy as possible because they’re worried about forgetting them. However, they should really be focusing on the danger of someone guessing it. This is why you should never use a password based on information that is personal to you. Even if you think this info is completely unique, there are certain patterns that people follow when creating passwords such as their children’s names, pets, favorite TV show and more. Anything like this can often be found somewhere online with enough snooping.

Training

Finally, you should make sure that you are thinking about investing in training. If you don’t train up your team and indeed yourself, then there’s a good chance that they are going to fall short in key areas or at critical times. For instance, you need to prepare your team members for phishing scams. Phishing scams will often occur in the form of emails. If you don’t know the signs you can quickly provide all the information a hacker needs to gain deep access into your business and do some real damage. However, a quick training course will ensure that everyone in your business is able to identify the red flags.

We hope this helps you understand some of the key strategies that you can explore to ensure that you are not leaving your business vulnerable to a potential break in for a cyber attack. Remember, if you do experience an attack on your company and you have not taken the right steps then it will damage trust levels in your brand.

The Article Are You Leaving Your Business With Vulnerabilities? Appeared First On TechGeek365.

Windows 10 is an operating system created by Microsoft company and has a wide range of user base. While the information on the network becomes more and more transparent and complex, personal data security is of vital importance for both individuals and organizations. Meantime, it is not unusual to hear such news that someone cannot access his files in need when a system failure happens. It will cause a lot of trouble or economic loss if data leaks happen. Usually, you cannot put one egg into only one basket, so as your computer data. There are several promoters to urge you backup your data properly:

Possible System Failure: Sometimes, your original storage devices or Windows 10 system are not fail-proof. Your hard drive failure on Windows 10 will cause important files inaccessible.

Malicious Virus Or Malware Attacks: Threats of ransomware that encrypt your files and hold the system for ransom.

Upgrade & Migration Risks: It’s highly possible to lose your data or data damage halfway through when you want to upgrade or enhance storage space.

Limitations Of The Built-In Backup Tool In Windows 10

Therefore, you need to backup your Windows 10 because the primary storage device won’t last forever and keep 100% secure. There are some built-in utilities like File History and Backup and Restore can provide file backups. However, efficient as they are, they still have their own limitations. You must notice some limitations of them.

Limited Backup Options: The built-in backup tool usually only offers basic backup and restore functions. For example, it can only backup your files and folders. If you want to backup your system, partition and others, you need to think about another option.

Limited Reliability: Errors happen sometimes, in this case, you may lose the entire original backup items easily.

No Single-File Recovery: You cannot customize your needs via these backup tools. For example, you may not be able to backup certain important file types or folders appointed to certain locations or devices.

The Best Free Backup Software For Windows 10

The built-in backup tools can only meet basic backup needs. Luckily, there is some free Windows backup software for data security can cover butts when users’ primary drive is finally up and dies. A case in point is AOMEI Backupper Standard – the best free backup software. Supporting Windows 11,10, 8, 8.1, 7, XP, Vista, it is a full-featured free backup and restore software that can offer you rich backup solutions. There is detailed information you may want to know:

Multiple Backup Solutions: It offers you full backup solutions, including system backup, disk backup, partition backup, file backup and cloud backup, etc. Hence, you can backup everything you want with just a few clicks.

Automatic Backup: It is embedded with the schedule backup feature. You can set backup in Daily/Weekly/Monthly/Event-trigger/USB plug-in mode as you like. For example, you can perform Samsung T5 automatic backup in good condition with it.

Various Backup Methods: There are 3 backup methods offered: full backup, incremental backup and differential backup. You can copy the whole image of the file with its full backup while only backup the changes. Differential backup is a paid feature, you can upgrade to the paid version to enjoy this feature, which also supports encrypting a backup with a password.

How To Backup Windows 10?

You can backup anything you want on Windows 10 using AOMEI Backupper freeware. Here, taking system backup via this software as an example, is convenient and easy. Following is the detailed backup tutorial for your convenience.

Step 1: In the left tab page, select Backup and then select System Backup.

Step 2: On the next page, your Windows 10 system is selected as source automatically. Then you can choose a destination path to store your backup image.

Step 3: Click Start Backup to execute the system backup task.

Step 4: Please kindly wait for the backup process to complete and then click the Finish button. As a result, you can check if there is a backup image generated in the destination location.

Conclusion

You can also choose other free backup options per your need. However, AOMEI Backupper is the most cost-effective. It is not only a powerful free backup software for Windows 10 but also an excellent restore and disk clone software. Reliable and efficient backup software can avoid many problems and unnecessary mistakes. You can download it and then have a try.

The Article Best Free Windows 10 Backup Software Of 2023 Appeared First On TechGeek365.

Fancy investing your money into something but you’re not sure what that looks like? Investing is the best way of potentially maximizing your money and making it go further than simply putting it in the bank.

Of course, there are plenty of investment types, including savings accounts with your local bank. However, there’s much more to explore beyond investing in savings. It’s something that could change your financial situation forever, or it might not make much difference at all. In some cases, you could end up losing all of the money that you invested.

Investments come with risk, so once you understand that you can tread into the world of investment with caution. Despite the risks, you can get lucky sometimes. Here are some helpful tips for investing when you’re a beginner in the investment world.

Do Your Research Online

Research is imperative when it comes to investing. If you’re not doing enough research into any one investment, then you’re likely going to make mistakes. As a beginner, you’re going to make some wrong decisions and even the most seasoned of investors will get it wrong sometimes. That’s just the luck of the draw and the market that is investment in general.

However, the more research you do and the more knowledgeable you become on the topic of investment, the more you’ll likely succeed. From understanding the rise and fall of crypto prices to assessing the housing market for real estate opportunities, a lot of research is required into each area of investment.

When starting your investment ventures, take them one at a time and only invest when you’re fully knowledgeable about what it is that you’re spending your money on.

Diversify Your Portfolio

Diversification is an essential part of boosting your investment opportunities. The more you can diversify your investments, the better. Not only does it helps widen your knowledge and experience in investing, but it also helps to mitigate more of the risk that comes with investing your money.

Of course, not all investments pan out the way you’d hoped, but when it comes to diversifying your portfolio, it means you’re not putting all your money into one pot. With that being said, it means if one pot doesn’t work out financially, you’ve still got money that may potentially make up for that loss in the future.

Look For Trends And Find Inspiration From Others

There are plenty of trends and inspiration you can find from others when it comes to investing. It’s beneficial to take a look at what is trending online within the investment world and what recommendations have been made by the experts themselves.

Every investor has to start somewhere and so it’s useful to take a look at what the pros are doing and how they’ve managed to make their money through investments. It’s always great seeking that inspiration from others.

Don’t Spend Your Money Until You’re Sure

When you’re investing, it’s important that you’re not spending your money until you’re sure about the investment. Even if there’s a high risk of loss or a lot of volatility in the investment, it’s better to do the research and trust yourself to invest at the moment than to simply invest it and hope for the best.

Trust Your Gut

We often tell ourselves in situations where it doesn’t feel right, it’s best to trust your gut. It’s a saying that rings true, especially when it comes to investing your money. If something doesn’t sit right or there are some doubts in your mind, chances are those doubts and feelings hold some truth to it.

With that in mind, it’s important to be mindful of the investment opportunities that might not be the right choice for you and your money. If it doesn’t feel right, then back out and find something that brings you more confidence and good vibes!

Only Spend Money You Can Afford To Lose

Every investor is different when it comes to the amount of money that they’re able to spend. You may have more of a budget available than another investor, while others have lots of savings to invest.

Consider what amount of money you can afford to lose and where possible, keep your investment savings separate to your general savings. That way, you’ll be less tempted to spend money you shouldn’t be spending.

Investing as a beginner may be challenging, to begin with but it’s definitely something to pursue and stick with for 2023 when you’re looking to make money.

The Article Tips For Investing When You’re A Beginner In The Investment World Appeared First On TechGeek365.

Before you rush off to hire an employment lawyer for your business, do your research. That includes working out what to ask them during your initial conversation.

That first conversation with an employment lawyer is usually a free one. Employment lawyers, like any other type of lawyer, have certain ways of working, some of which may not be agreeable to you. The best way to work out whether they are a good match for your business is to ask them the right questions during that initial conversation, before they ask you to pay rates. This way, you can interview a group of different employment lawyers to find the right one for your company.

What To Ask An Employment Lawyer Before You Hire Them?

Here are four sound questions to ask your potential new lawyer during your consultation. Shopping around and asking as many questions as you can is an important part of any kind of outsourcing. And outsourcing legal advice is one of the most vital things you can do as a business to help you remain within the confines of the law. These questions should help make sure you are not going in blind.

Question 1 – How Many Businesses Like Ours Have You Supported In The Past?

Experience is a massive thing when it comes to the law. Experience handling cases and claims means experience in learning about precedents, being familiar with judges, and knowing which strategies work best for businesses. Visit HKM.com to look at the extensive list of offices an experienced employment lawyer might have in place. Large companies can make great representation, especially if you have a larger business.

Question 2 – How Do Your Rates And Fees Work?

While it is unlikely that you would find an employment lawyer working on a no win, no fee basis, you should ask about how their payment system works from the outset. It could be that they operate on a retainer, which is where you pay them a standing fee and they respond urgently to any legal queries you have. It may even be that they quote you for representation, should you be searching for a lawyer after a disgruntled employee brings a case against you. Either way, you need to know about fees before you begin.

Question 3 – How Many Years Have You Operated?

A fledgling law office isn’t equipped to handle your multinational company and your 15,000 international employees. Instead, choose an employment lawyer that has more than enough capacity to manage the load of work you need them to process on your behalf.

Question 4 – How Many Clients Do You Have?

The flip side of this is how many other businesses they have as clients. A single small law firm is fine to tackle your small business employment queries. However, what happens if you need a niche lawyer, an attorney with specific experience, or if you require a whole team of lawyers for a case? A small employment law office servicing more than ten businesses might struggle to fit you in. How much attention you get is a make-or-break decision when it comes to outsourcing legal advice.

What To Consider When Hiring An Employment Lawyer?

These four questions should give you a head start on what you need to look for to find a great employment lawyer.

The Article 4 Questions To Ask Any Employment Lawyer Before You Hire Them Appeared First On TechGeek365.

Virtual reality (VR) has experienced rapid advancements and increasing adoption in numerous industries over the past decade. It has also captured the attention of gamers and developers thanks to its potential to revolutionize the gaming landscape.

In this blog, we will explore why VR could be the next big leap in online gaming and focus on its unique experiences.

The Impact Of Virtual Reality On Online Gaming

Virtual reality has seen significant growth in recent years, thanks to hardware, software, and content creation improvements. VR devices allow players to navigate digital spaces like never before, as users can now feel like they’re fully inside the gaming environment. This new level of immersion lets players experience a whole host of new environments within gaming, from baron deserts to lush jungles, but also urban environments such as cities. Players will now be able to visit the Las Vegas strip to play their favorite casino games all from the comfort of their living room. The development of new and more affordable VR devices has made the technology accessible to a larger audience.

At the same time, advancements in software and content have resulted in more immersive and interactive user experiences.

Enhanced Immersion And Gameplay

The primary advantage of VR in online gaming lies in its ability to create deeply immersive experiences. By transporting players into realistic virtual environments, VR offers a level of immersion beyond traditional gaming platforms’ capabilities. This heightened sense of presence makes gamers feel more connected to their in-game surroundings and characters, leading to a more engaging and enjoyable gaming experience.

Innovation And New Gaming Genres

The rise of VR in online gaming has led to the development of new gaming genres and innovative gameplay mechanics. As developers explore the potential of this technology, they can create unique gaming experiences that were not previously possible. For example, VR allows players to physically move and interact with their environment, opening the door for more active and immersive gameplay experiences.

Social Interaction In Virtual Reality

A key aspect of online gaming is the opportunity for social interaction among players. Virtual reality offers a unique and enhanced platform for fostering social connections within the gaming community. Through realistic avatars and gesture-based communication, VR enables players to interact more authentically and engagingly with one another. This can lead to stronger bonds and greater camaraderie among players, further enhancing the overall gaming experience.

The Future Of Virtual Reality

The potential of VR as a transformative technology is immense. However, its long-term success will depend on the industry’s overcoming the challenges. Continued innovation in hardware and software, along with more accessible pricing and a diverse range of content, will be key factors in driving VR adoption and ensuring its place in the future of technology.

Furthermore, with the rapid expansion of high-speed internet and cloud gaming services, seamless VR integration is on the horizon. As we look to the future, gamers worldwide will soon be able to step into virtual worlds, forging deeper connections with in-game characters, other players, and the environments they explore.

Conclusion

Virtual reality holds immense potential as the next big leap in online gaming, offering immersive experiences, social interaction, and innovative gameplay opportunities. However, challenges related to cost, technical limitations, and user experience must be addressed for VR to become the dominant gaming industry. If these obstacles can be overcome, there is no doubt that VR will play a significant role in shaping the future of online gaming and transforming the way we play.

The Article Is VR Set To Be The Next Big Leap In Online Gaming? Appeared First On TechGeek365.

Every transaction on e-commerce sites is built on payment gateways. Without Shopify payment gateways, businesses can’t accept and process consumer payments or access the associated transaction data.

Payment gateways for Shopify provide secure credit and debit card payments both online and physically if PoS (point-of-sale) is utilized, protecting both the business and the customer.

When deciding which Shopify payment gateway to utilize, a number of criteria must be taken into account. Depending on the nature of your business, some payment gateways may be more appropriate for you than others in terms of things like pricing, setup time, and location. This post covers every detail you require to know in order to select the finest Shopify payment gateway for your online store.

What Options Are There For Shopify Payment Gateways?

Over the past 10 years, the e-commerce and Shopify markets have grown rapidly, increasing competition among several businesses, including Shopify payment gateway technology. When setting up a store on the Shopify platform, Shopify Payments, which is available ready-to-use, tends to be the most frequently used payment gateway. There are other third-party payment providers that can be connected to Shopify, and they are widely utilized on a variety of platforms all around the world. For users who are already accustomed to various platforms, implementing some of these can increase convenience and flexibility.

Different payment gateways, each with its own pricing models and degrees of user-friendliness are often used in various regions of the world. We’ll compare each well-known payment processor in greater depth.

Various external Shopify payment gateways are:

• Shopify Payments
• PayPal
• Amazon Pay
• Stripe
• Klarna
• Trustly
• Shop Pay

#1- Shopify Payments

The built-in payment gateway for Shopify, called Shopify’s Payments, saves businesses the time and effort of setting up any third-party payment processor. The fact that Shopify payments are immediately configured to take some of the major payment processors is an added benefit. Transactional information, including orders, payments, and payouts, can be viewed and managed within the Shopify admin panel because Shopify Payments is natively integrated within the Shopify platform. With third-party gateways, which must be examined externally through their own admin areas, this cannot be directly accessed.

Utilizing Shopify Payments has additional advantages because it has built-in risk features that can assist detect dubious orders. Additionally, the platform provides free card readers to merchants that want to incorporate Point-of-Sale payments for in-person transactions, which is ideal for brick-and-mortar enterprises.

Payments made by customers may take up to 3 business days to reach the retailer. Depending on the Shopify plan the merchant is on, the card processing fees for transactions vary slightly. The card rate is 2.2% + 0.20 pounds for businesses on the Basic Shopify plan, 1.9% + 0.20 pounds for those on the Standard Shopify plan, and 1.6% + 0.20 pounds for those on the Advanced Shopify plan, with no additional fees.

#2- PayPal

By the end of Q2 2021, there will have been 311 billion transactions completed through the PayPal app, making it the most widely used third-party payment gateway for Shopify. PayPal is quick and easy to set up, and it offers both free and premium merchant account alternatives. Using PayPal as a payment gateway for Shopify has a number of benefits, not the least of which is the support system it offers in the event that clients or merchants run into issues with transactions conducted on the system. The fact that it accepts international payments, is mobile-optimized, and enables businesses to receive money immediately into their PayPal accounts are further benefits.

A PayPal Express Checkout account is provided to merchants with the email they used to sign up for the Shopify store since PayPal is one of its default payment gateways. Once this account is set up, payments can be made for orders placed through PayPal.

When estimating profit margins for your Shopify site, remember that merchants are charged transaction fees anytime a transaction is paid for via the PayPal service. These fees range from 1.9% to 3.4% per sale. If the merchants have Shopify Payments activated as well, these fees can be avoided; doing this will increase your online store’s profit margins.

#3- Amazon Pay

Over the last ten years, Amazon has dominated the e-commerce market. With over 200 million active users, adding Amazon Pay to your Shopify store enables a large number of customers to swiftly and conveniently make purchases using their Amazon account information. Additionally, consumers feel confident when making purchases on Shopify stores and websites of any size because of the high level of trust associated with the Amazon brand.

If a merchant already has an Amazon Professional Seller account, they can integrate Amazon Pay into their Shopify sites. Amazon costs £25 per month to keep this account active. There are additional transaction costs that are more expensive than those of other Shopify payment gateways, which may put off smaller retailers. For low-volume selling enterprises that depend more heavily on short-term cash inflows, it is not the best Shopify payment gateway because money from consumer payments can take a few days to reach the merchant’s account.

The percentage of each sale is 2.9% + $0.30 for domestic internet or mobile transactions and 3.9% + $0.30 for foreign transactions. Alexa’s smart assistant charges 4% + $0.30 for domestic transactions and 5% + $0.30 for global ones. Fees for charitable organizations are 2.2% + $0.30 for domestic transactions and 3.2% + $0.30 for international ones.

#4- Stripe

Merchants can accept payments both offline and online thanks to Stripe, a versatile Shopify payment gateway. It offers integration of up to 300+ tools and includes a variety of tools to assist in customizing the checkout experience. Since Stripe powers Shopify Payments, there’s no need for a separate payment gateway in the nations where Shopify Payments is also offered. For retailers in areas where Shopify Payments is not available, integrating Stripe is a fantastic alternative.

Benefits of using the Stripe platform include how simple it is to set up and can be operational in less than a day, as well as how inexpensive in-person payment transactions are at 1.4% of the sale + £0.10 for European cards and 2.9% + £0.10 for non-European cards, making it the best Shopify payment gateway option for businesses that deal with many European customers and/or need their store to be operational quickly.

Although there are no recurring fees or complicated rates after this, it’s important to keep in mind that in-person transactions need retailers to acquire a card reader, which Stripe may provide for £49 for the mobile card reader or £179 for the touchscreen card reader.

#5- Klarna

One of the top Shopify payment gateways for its BNPL (buy now, pay later) buying strategy is Klarna. Customers have the option to divide the cost of transactions into three interest-free installments using this arrangement. Customers are provided flexibility with up to 36 months to pay. Therefore, Klarna is useful for converting clients who need extra financial flexibility to complete their transactions, improving merchant selling volume. Additionally, there is no danger to the merchant because they’ll still get the entire amount even if the customer is unable to settle their obligation with Klarna.

1.9% per sale plus £0.20 is a competitive starting fee for each transaction. For businesses that deal with regularly big sales volumes, Klarna is one of the finest Shopify payment gateways because these fees are lowered with increased sales volume.

#6- Trustly

When Trustly first began accepting online payments in 2008, there weren’t many other options. Another Stockholm-based payment processor, Klarna, was still a young company. The three most popular options at the time were PayPal, Skrill, and MasterCard. However, a provider who could serve European Internet stores was in demand. So, Trustly was created. The firm gained popularity fast, as evidenced by the fact that it negotiated many contracts with online shops just a few weeks after its debut. The business raised money in 2009 to develop a more secure payment processing system. Next, it grew outside of Sweden in 2010.

Let’s be frank. There must be explanations for why PayPal, banks, reputable sportsbooks at Bookmaker-Expert.com, and several e-commerce retailers have joined Trustly. For instance, PayPal only does business with organizations that use cutting-edge security procedures. Additionally, it favors companies with open data privacy policies. In light of this, Trustly invested millions of euros in redesigning its system in 2010. Back then, the corporation wanted to create a safe platform that would be nearly impossible for hackers to breach. Nobody has managed to hack the network thus far.

Trustly complies with SSL standards for the protection of consumer data. As a result, the payment provider cannot access any of the information you supply because it’s encrypted. Additionally, Trustly complies with the new GDPR data regulations to guarantee the ongoing security of your data. To find out exactly what data the company gathers and how it uses it, go to its data privacy website. For more information, you can also get in touch with the business.

#7- Shop Pay

Customers can save their payment information, shipping address, and billing information with Shop Pay, a convenient payment gateway, for faster checkout each time they make a purchase from a Shopify site. Similar to PayPal, this payment gateway streamlines and simplifies the checkout process so that customers are more likely to make further purchases.

The Klarna-inspired installment/buy now, pay later business model is also available through Shop Pay. Customers who place orders between $50 and $3000 can choose to pay the entire amount at checkout or divide it into four interest-free installments using this Shopify payment gateway. The fact that customers are not subject to any additional interest rates, late fees, or other costs is an advantage.

The fact that Shop Pay is fully integrated as part of Shopify and does not divert customers away from the merchant’s store is a benefit over Klarna. Consequently, it serves as the ideal Shopify payment gateway for keeping visitors on your website. Once the order is fulfilled, the merchant receives the entire amount minus the Shop Pay service fee.

The Article The Top 7 Shopify E-Commerce Payment Gateways For 2023 Appeared First On TechGeek365.

One of the worst situations we can experience is when we forget where we parked our vehicles. After a hard day or after doing many tasks in a short time (multitasking at the office, talking over the phone, even indulging in a pastime on Igrosoft-powered gambling games here) it can happen that we simply wonder where we parked the car and can’t determine its exact location. This especially applies to parking in large garages or in large parking lots where our vehicle is only one of many in a row.

We can undoubtedly say that today the time of looking for vehicles in parking lots, garages, or city streets is a thing of the past because there are great applications that can be much-needed help in determining their location.

Below we present the five best applications for locating your parked vehicle.

#1- Parked Car Locator

If you want to use a serious app that has guaranteed results, look no further than Parked Car Locator. This app has great reviews on the Google Play Store for a reason.

Parked Car Locator is a very simple application to use and you can save the location of your vehicle in an extremely easy way using the interface. After you have saved the location of the vehicle, the application will give you instructions on how to get to it with the help of its integration with Google Maps, which is the most reliable option since there’s probably no better alternative than this Google service.

#2- Parkify

Parkify is a very practical app to use although it’s different from Parked Car Locator. Parkify works in such a way that you don’t have to manually record the location of your vehicle at all, and the application is also connected to Google Maps. An additional element that makes a difference compared to Parked Car Locator is the possibility of synchronizing the application with the Bluetooth device of your vehicle, so this represents a method where your interventions on the map aren’t required to determine the location.

Another way to locate a vehicle is the usual one, which is to set its location. In the setup, you even have the option to choose the name of the vehicle or mark it with a color. The application interface is very simple, the menus are fluid and clear, and Parkify represents another great option when it comes to locating vehicles.

#3- Google Maps

The Google Maps application is certainly not a surprise in this category, but probably many users don’t know that it has some hidden features. One of them is the ability to locate your vehicle on the map. You only need to save the location and that way you’ll know where your vehicle is when you return.

However, we should express a small criticism at the expense of the Google Maps application, which is that the choice of the function to save the location of the vehicle is somehow hidden. In order to save the location of your vehicle, you’ll need to click on the blue dot that shows your location on the Google Maps application. When you do that, a new menu will appear with the option to save the location as a parking spot for your vehicle.

One can get the impression that the function of saving the location of the vehicle should’ve been implemented somewhat more practically because the application itself doesn’t have some form of notification that would direct the user to this possibility. Regardless of that small drawback, the Google Maps application will take you exactly to the location of your vehicle and you only need to follow its very detailed instructions, which we’re already used to anyway.

#4- Apple Maps

Apple Maps is a great navigation tool full of very useful features, so it’s not surprising that it also includes the ability to save the location of the vehicle. We can notice similarities with the Google Maps application because the vehicle location feature isn’t directly available from the start menu, so the user has to find it.

A special convenience when using Apple Maps to locate a vehicle is the option to save its photo along with its location. This can be especially useful when your vehicle is located in large parking lots or in large garages, so you may be able to locate it more easily using the saved photo. Saving the location and directions when searching for a vehicle together is very transparent and accurate, and you will not have any difficulties when using Apple Maps.

#5- Find Your Car With AR

Find Your Car with AR is an interesting iPhone app and very easy to use. It’s special because it includes some AR elements in the vehicle search process that can make the whole process more fun.

After downloading the application, you have to save the location of your vehicle and later you’ll easily find it using a very convenient interface. An additional interesting feature of this application is that it notifies you when you’re near a vehicle. This is a small detail, but extremely useful since the other applications we have listed won’t notify you in this way, and with them, you need to follow direct instructions to get to the vehicle.

Conclusion

All the applications we’ve listed are excellent tools in a situation where you want to save the location of your vehicle and later find it using instructions. Make your choice according to whether you use an Android or iOS device and based on your preferences when it comes to simple applications that directly perform their function or applications that, in addition to basic functions, also have some interesting add-ons.

The Article List Of The 5 Best Apps For Finding A Parked Vehicle Appeared First On TechGeek365.

Helping your employees succeed at work has to be an active strategy. If you don’t put the time and energy into investing in people, they won’t stick around for long. People who feel like they are succeeding in the role are far more likely to remain in that role, and that is one of the biggest goals for any company to strive for. That is why it is vital to be always on the lookout for ways to help employees succeed in their roles. It is highly achievable, and here are some ways to make it happen.

Find Amazing Software To Make Their Role Easier

Employees are limited by what the company provides in the context of tools to do their job. Where there are deficits in good software, there are going to be drops in productivity. Help your employees do their jobs properly by providing the most recent, well-reviewed programs to facilitate their success. Remember, don’t pay full price for software because there are always deals to be found if you look in the right places.

Nurture Their Talents: Provide Training Opportunities

When a company takes the time to invest in its employees, it speaks volumes to its reputation and the general way its employees perceive them. It is only a natural feeling to want to progress in a career path, and if your company doesn’t provide the opportunities, there is a real risk that your retention rates will drop. Poor retention happens for lots of reasons, but one major factor is when employees seek out progression paths that just don’t exist in their current employee framework.

By offering training and development, you make it more likely that people will stick around and become an integral part of the operations over time.

Respect Their Downtime

There is strong rhetoric about work-life balance that should be at the forefront of every discussion about how to look after valued members of the team on every rung of an organization. When you respect people’s time off, you instantly create a better connection by showing they are valued and deserve the time to wind down. If people are not taking their holidays, ask them why.

When employees are sitting at their desks all day, create a space for them to go for a walk or sit and do nothing for a quiet ten minutes in a different area. There are lots of ways to impact this notion, and well-being is an essential part of success in the work environment.

Ask Them What They Need

Active communication and active listening go hand in hand. They should both be key features in any commercial or corporate structure, and it is not hard to see why. When employees appear to be underperforming it is time to ask them why! There are always a thousand external factors that will absolutely impact someone’s ability to perform the best they can in their role at work, and it is your job to find out how you can support them.

Of course, productivity is important, but it should never be pushed to the forefront of a company strategy over the well-being of the workers on the ground. People need to be looked after from time to time, and good company will always take the time to do it. Simple strategies to try include:

• A dedicated well-being worker.
• Regular check-ins.
• Mental health training sessions.

Helping employees succeed at work is easy with all the modern language and tools paving the way. Better communication and a stronger focus on well-being will always be the optimal way to lead innovation in this area. A company that measures its successes on the health and productivity of its team is a great one.

The Article 4 Ways To Help Your Employees Succeed At Work Appeared First On TechGeek365.

A successful IT outsourcing program gives your business access to high-level expertise. It ensures lower IT costs, better productivity, reduced risk, and lower labor costs and frees your time to focus on critical business matters. Despite these benefits, IT outsourcing programs have a high failure rate.

This could be due to poor communication, micromanaging the provider, unclear expectations, having the wrong expectations, not outsourcing the right functions, not recognizing and accepting flexibility requirements, prioritizing cost, and more. Navigating these failures safely can help ensure successful and profitable IT outsourcing. Here’s how to avoid IT outsourcing failures.

Partner With The Right Outsourcing Provider

Your business can only enjoy the benefits of outsourcing IT by partnering with the right provider. When you outsource to the best company, your business’s scope and objectives will be well understood, your needs will be tailored to your project size, and your work will be completed using the best and latest technologies.

Cyber security companies and other businesses should find reputable IT outsourcing providers with a customer-oriented approach to ensure the business partnership isn’t hampered. To find the best IT outsourcing company or agency, gather complete details on their technical expertise, professional skill set, business model, and the technologies they use. Assess previous project portfolios to determine their capability and ability to manage complicated business challenges.

The outsourcing company you pick should help you meet your business goals. Ensure a free communication flow culture between the outsourcing partner and your company. Ask for two or three reference contacts (past clients) to determine the provider’s capacity to maintain deadlines and work quality.

Set Your Outsourcing Goals

Setting clear, attainable goals is crucial to ensuring a successful outsourcing relationship. It’s the best way to help you select a suitable provider for your business while setting the foundation for effective project completion. It also helps the outsourcing company to find a profitable outsourcing strategy for satisfactory results. So, clearly define the software you need, the challenges it should help address for your company, and how quickly you want it done.

Develop A Good Communication Structure

Communication between your company and the IT outsourcing vendor is crucial for successful collaboration. Good communication ensures that outcomes are provided as anticipated, issues are limited or avoided, and problems are addressed efficiently. Assess the provider’s communication infrastructure during the negotiation phase to prevent failure. Ensure the outsourcing company guarantees prompt responses and offers multiple, clear communication channels, including email, phone calls, video conferencing, SMS, and more.

Confirm that there’s an escalation mechanism in place to ensure any disputes and issues are addressed reasonably within a standard timeline. If you’re working with an offshore provider, ascertain that time, distance, and language won’t hinder effective communication.

Pick The Right Outsourcing Engagement Model

Selecting an engagement model is essential to determining half your outsourcing venture’s success. You can choose either material and time, fixed price, or a dedicated team engagement model. These models have their pros and cons. Understanding them can help you choose the best for your business needs. When selecting an outsourcing engagement model, your aim should be maintaining the least possible risk to ensure that the project outcome is attained with optimal efficiency.

Choose Value Over Cost

While outsourcing IT is an excellent way to save costs, it shouldn’t be the only thing you focus on. Rather than focusing on cost saving you can make, concentrate on what your business can gain from the outsourcing endeavor. A good IT outsourcing partnership will allow you access to field expertise, excellent work quality, and a good work rate. You should also prioritize the provider’s experience and customer reviews when choosing who to partner with. When you give precedence to value over cost, you lower the risk of wasted resources on unsatisfactory products or outcomes.

Draft An Outsourcing Contract

An outsourcing contract is a legally binding agreement that ties your company and the outsourcing provider to the partnership terms. It helps reduce the risk of fraud while guaranteeing that the project will be delivered on schedule. Ensure your contract is written to increase confidence and make it easier to resolve arguments and misunderstandings which may result in the outsourcing venture failing.

While an outsourcing contract’s content may differ based on a company’s demands, it should generally contain the time limit the provider needs to complete the project, fees the outsourcing company has levied, and quality requirements the provider should meet.

Your agreement may also include a comprehensive explanation of the contract’s services and products, requirements or conditions to be met, provision for the contract’s termination, and the insurance required. It should also contain all the agreement’s terms and conditions to increase efficiency and lower the risk of fraud. To be prudent, you should hire a contract creation expert, such as a lawyer.

Endnote

While IT outsourcing failures are common, they’re preventable. Use these tips to avoid IT outsourcing failures.

The Article How To Avoid IT Outsourcing Failures Appeared First On TechGeek365.

A relaxed atmosphere is essential for any medical clinic, as it helps to create an inviting and calming environment for patients and staff. From in-depth surveys of many medical practices, it has been observed that a relaxing atmosphere can significantly impact patient satisfaction levels and overall productivity. In this article, we look at some tips for creating a comfortable environment in your practice.

Choose Colorful And Calming Décor

The right type of décor can help to make your medical office more welcoming and aesthetically pleasing. Consider using softer colors, such as pastels or earth tones known to be calming. You may also want to add plants or artwork to the walls to spruce up the space and give off positive vibes.

Incorporate Soothing Music

Soft instrumental music is known to have calming and uplifting effects, so consider playing it throughout your practice. You can find many royalty-free soundtracks online that are perfect for medical offices or create a personal playlist with songs that you think your patients will enjoy and help them relax. Make sure not to play the music too loudly through – something in the background at low volume should be ideal.

Create An Area For Waiting Patients

Having an area dedicated to those waiting for their appointment can help make them feel more comfortable and relaxed before seeing the doctor or nurse practitioner. Consider adding chairs or couches, magazines, books and other items that may help keep them entertained while they wait.

Utilize Aromatherapy

Aromatherapy is a great way to provide a calming atmosphere in any doctor’s office. Choose essential oils with lemon, lavender or chamomile for their relaxing properties and diffuse them throughout the space. You can also place scented candles strategically around the office – just blow them out before leaving! Don’t forget also to consider how your doctor office music may affect the mood of patients and staff in your practice as well. Soft classical or instrumental music is a great choice for doctor’s office settings, but you can also get creative with different types of soothing melodies to use during the day.

Address Noise Issues

Noise inside and outside your doctor’s office can be distracting and often stressful for patients. Consider investing in acoustic panels that are designed to reduce sound levels as well as replacing old windows and doors if needed. This will help keep noise levels low and create a more tranquil environment in your doctor’s office.

Using these tips, you can create a peaceful and calming atmosphere for everyone who walks through your doctor’s office door. Not only will it benefit patient satisfaction levels, but it may also help reduce stress and anxiety levels among staff members. A relaxing doctor’s office is certainly one of the best investments you can make in your practice!

The Article 5 Tips On Creating A Relaxing Environment In Your Medical Practice Appeared First On TechGeek365.

This article looks at why you would want to design your own PCB and how this has become a lot more common that you may have thought. It’s a brief synopsis of why you would choose to build your own PCB and how this can be achieved.

The PCB

The PCB is arguably the cornerstone of the age that we live in. Technology is intrinsic in modern society, and arguably, it’s all driven by the printed circuit board and the connections that are made therein. It’s a sector that came to the fore in recent times, with a global shortage in the component parts and chips required to produce PCBs that underpin modern internet connectivity and digital device use across the globe.

Why Design Your Own?

1- Making Your Own PCB Will Save You Time

Being able to design and create a PCB that is bespoke to what you need for a business, entertainment, or production hardware process is going to save you time and possibly money. Knowing exactly what you need and why is the starting point and with readily available and simple-to-understand software like Altium, you have the ability to design exactly what you need as soon as you know you need it. No more waiting for a developer to finalize the design, test it, and then send it off to be manufactured. Designing it yourself will shorten the entire process.

2- More Control

You can have exactly what you need and want on the circuit board. You are able to test and change as you go, either as you build it or, if you have the right software, this can be done in the design phase. You also have the final say in exactly what components are used, where they are from and how much you intend to spend on them.

3- Use The Available Chips And Parts

Knowing exactly what components you have at hand and how they can be used will enable you to design a PCB based on what you have available. This is a great way to save both time and money. You may need to source additional components and connectors, but on the whole, using software such as that previously mentioned will allow you to use what you have to hand.

4- Simple And Straightforward

Designing and even making your own bespoke PCB, whether this is for your home PC or to add gaming capability to a desktop PC or laptop is no longer the preserve of the design or electrical engineers out there. The software as well as the instructional videos and clips on channels such as YouTube now allow even the least tech-minded individuals to design and build their own PCB.

The PCB is essentially the basis of modern digital and computing interactions. This article shows that these are also components that are becoming more commonplace and understood. The ability to design and then build your own PCB is now something that can be done by anyone, as and when the need arises.

The Article The Top Four Reasons To Design Your Own PCB Appeared First On TechGeek365.