Super Library Marketing: Practical Tips and Ideas for Library Promotion

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Photo courtesy Cincinnati & Hamilton County Public Library

You don’t need to be a former journalist to get your library in the news. You just need a good story and a willingness to build rela...

Library Marketing Show, episode 350

Your library’s video got 5,000 views. Great! But what does that actually mean?

If you’re using video on Facebook, Instagram, TikTok, YouTube, or LinkedIn, you might be surprised b...

Photo courtesy of Cincinnati & Hamilton County Public Library

Photo courtesy Cincinnati & Hamilton County Public Library

Here’s how libraries are trying to adapt their Facebook strategy, prioritize valuable content, and reach their communities without relying on exte...

Library Marketing Show, episode 349

I had a completely different topic planned for today’s Library Marketing Show.

Then Facebook dropped some news that could have a big impact on how librari...