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Search is changing quickly. People are still using Google, but they are also asking questions directly through AI-powered tools, voice assistants, and search features that provide an answer without requiring users to scroll through a long list of links.
For businesses, this creates a new question: How do you make sure AI search engines understand what your website i...
TikTok used to be the place you went when you had ten minutes to kill and somehow emerged an hour later knowing how to make crispy potatoes, organize your closet, and identify five signs your houseplants are unhappy.
It is still that place.
But TikTok has also become something else: a search engine.
People are using TikTok to look for restaurants...