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I’ve gotten this call more times than I can count.
“My website is down.”
“My email stopped working.”
“Everything was fine yesterday… what happened?”
But in a surprising number of cases, the issue comes down to one simple thing: the domain name expired.
It’s not flashy. It’s not technical. And it’s almost...
Most bloggers treat categories as an afterthought. They create a few when they launch, add new ones whenever a post doesn’t quite fit, and end up with a bloated navigation menu and a confused reader. Categories are actually one of the most powerful structural tools on your blog, and getting them right from the start saves you a significant amount of cleanup work later.
...If you own a small business, you have probably heard that you should have an email newsletter. But maybe you have not gotten around to it, or you are not sure it is worth the effort. This guide will walk you through everything from why it matters, to which tools to use, to how to actually get people to sign up and keep them engaged once they do.
Why Your Small Busines...If you’ve ever found yourself sitting down to send an email to your list and thinking, “I really should do this more consistently,” this post is for you. As a web developer who works with small businesses every day, I see the same thing over and over: business owners who know email marketing matters but simply don’t have the time or bandwidth to make it happen regularly. Tha...
If you’ve ever handed someone a business card with a Gmail or Yahoo address on it, you already know the feeling. It’s not a great look. One of the first things I recommend to every small business owner I work with is getting a professional email address on their own domain. Something like hel...