Streaming Media

Wowza's Video Intelligence Framework (VIF) is a Wowza Streaming Engine module that can dramatically cut the cost of mission-critical analytics that organizations would run anyway, turning required workflows into far cheaper ones. For many others, these factors will enable producers to get more from their videos, like scene-level metadata to feed programmatic advertising and enab...

Yospace is collecting streaming and advertising data from 14 OTT rights-holders worldwide throughout the tournament, showing how in-match events shape streaming audiences and advertising opportunities. In this article, we're analyzing Argentina's 3-2 win against Egypt, with a stunning comeback perhaps only the reigning champions could secure.

Video services are under immense pressure to reduce costs and optimize Total Cost of Ownership (TCO). However, a tunnel vision focus on cost efficiency alone is a risky strategy for a number of reasons. If video services want to truly optimize TCO, they need to look much wider than solely focusing on cutting costs.

With 104 matches, 48 teams, and three host countries, the 2026 World Cup would challenge any campaign plan. But this tournament poses even more structural complexity than ever before: for the first time, a single sporting event of this magnitude is simultaneously airing across broadcast television, multiple streaming services, smart TV homescreens, and social feeds, often within...

On Thursday, Aug. 13, Roku's Nicole Fencel, Philo's Steven Chang, Women in Streaming Media's Deepali Narsiker, and Horse & Country's David Guinan will join Chris Pfaff for the?Streaming Media Connect panel "The Retention Game: Managing Subscriber Acquisition and Churn." Join this closing panel for a candid discussion on which subscriber acquisition and retention strategies work ...