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In regards to several recent crowdfunded games that either relaunched after an initial cancellation or are struggling to move far past their funding goal, I’ve heard some concerns about trust from potential backers.
For example, if a project has a $10,000 funding goal but after the first few days they only have a few hundred backers and $13,000 in funding, is it a mark...
Over the weekend I was playing a game, Takenoko, which I hadn’t played in a while. I had a rule question about gardener and panda movement, and I did what I often do if I can’t find a question in the rulebook: I pulled out my phone and Googled the question.
These days, Google shows the AI answer at the top of the page, so I see that first before scrolling down to look ...
14 years ago today–on September 10, 2012–Viticulture reached its funding goal on Kickstarter. I consider this the official day that Stonemaier Games was born, and I’m so grateful for those original backers for giving birth to that game and this company.
September 2012 is also around the time that I started posting articles on this blog about my thoughts, observations, ...
At Stonemaier Games, our staff and contributors now include a total of my 6 full-time coworkers, 1 part-time coworker and cofounder, a number of key independent contractors and creatives (designers and artists), and another 100+ paid volunteers (proofreaders and playtesters). I...
Today I received an enlightening email from a fellow tabletop publisher–someone who has used crowdfunding successfully for multiple projects–about their struggles with certain types of marketing and advertising. I’ll explore this publisher’s struggles and share some constructive opinions.
Struggle #1: Facebook Ads Aren’t Resulting in Backers
The...