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Some of the most important local SEO ranking factors include your business’ proximity to the searcher’s location, your reviews, your business categories, and whether or not your business information on your website matches your business information on Google Business Profile. There are more than 100 ranking factors that determine how Google ranks your site in […]
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Google reviews are a critical part of digital marketing. They affect your rankings in local search as well as how consumers perceive your business online. But what exactly are Google reviews? How do consumers use them? How do you get more of them? In this post, I explain what Google reviews are, why they’re important […]
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