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Stape Blog and News title: Stape | Server-Side Tracking Made Easy For Everyone

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Fixing SaaS trial-to-paid attribution for Meta Ads with server-side tracking | Stape Care
Case study on fixing SaaS trial-to-paid attribution in Meta Ads using sGTM, webhooks, and Stape Store to connect purchases and improve EMQ.

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Toolkit PDF-guide: what do you need to set up server-side tracking
Learn how to set up server-side tracking with a PDF-toolkit. Recover lost data, improve attribution, and get more accurate insights without technical complexity.

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Stape at MeasureCamp Helsinki 2026
Stape joined MeasureCamp Helsinki 2026 as a Gold Sponsor, hosted two sessions, and met the analytics community in person.

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16% lower cost per donation: how Depaul UK fixed donation tracking | Orla Incremental Media
Depaul UK lowered cost per donation by 16% and recovered 8.06% of purchases after Orla Incremental Media rebuilt the setup with an sGTM hosted on Stape.

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Profit tracking with sGTM and Stape Store: a complete guide
Learn how to track real profit using server-side GTM and Stape Store. Build accurate, margin-based tracking and improve ad performance across Google Ads, Meta, and GA4.

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