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Spectora Spotlight with Carla Heatherly

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How to Grow a Stronger Inspection Business in 2026 — with Mark Hummel

Running an inspection business can feel busy without always feeling better.

In this episode of Spectora Spotlight, host Carla Heatherly sits down with Mark Hummel of Inspection Empire Builder to talk about what actually helps inspection businesses grow — sustainably, strategically, an...


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Don’t Do That! How Inspector Brent Fletcher Built His Business & 500K Followers

Brent Fletcher didn’t plan on becoming a home inspector—until one inspection changed everything. Five years later, he’s built a thriving business in Colorado and grown an audience of more than 500K across social media with his viral “Don’t Do That!” posts.

In this episode of Spec...


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You don’t have to choose between online marketing and in-person connection—you can have both.

In this episode, Lauren Hughes from Lighted Way Home Inspections shares how she takes the community-first approach from Part 1 and brings it into her social media, online branding, and even AI workflows—without losing the personal touch that makes it resonate.

We get in...


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You don’t need a massive ad budget to grow your inspection business—you just need to show up for your people. 

In this episode, Lauren Hughes from Lighted Way Home Inspections shares how she’s built a thriving business in a rural Texas market by leading with genero...


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