Specialty Equipment Market Association (SEMA)

Spy Shots: Mercedes-AMG Electric SUV, E-Class EQ ajh Tue, 10/13/2026 - 12:50 Mercedes-AMG Electric SUV Spotted With Less Camouflage

 

Mercedes-AMG has finally named the day it will pull the camouflage off its most unusual SUV. The fully electric GT SUV will make its world debut on October 17, 2026, at The 140 Festival at the Mercedes-Benz Mus...

Final Call: Enter the 2026 SEMA Battle of the Builders laurap Tue, 10/13/2026 - 12:41

By SEMA News Editors

 

With the October 16 deadline fast approaching, builders planning to display a vehicle at the 2026 SEMA Show have one final opportunity to enter the SEMA Battle of the Builders Presented...

F1 Arcade Brings Immersive Racing, Hospitality to SEMA Show Week laurap Thu, 10/08/2026 - 16:50

By SEMA News Editors

 

For SEMA Show exhibitors looking for a different way to entertain clients, connect with customers or bring teams together after a long day on the show floor, F1® Arcade Las Vegas

New Products: 2026 SEMA Show Edition Featuring Klein Tools, Camburg Racing and More ajh Thu, 10/08/2026 - 14:24

By SEMA News Editors

The 2026 SEMA Show, November 3-6 in Las Vegas, serves as the stage for the newest products, technologies and trends shaping the automotive afte...

Seven OEMs to Showcase Innovation and Customization at 2026 SEMA Show laurap Thu, 10/08/2026 - 13:47

By SEMA News Editors

 

Seven leading automotive and powersports original equipment manufacturers (OEMs) will showcase new vehicles, concept builds, performance products and customization experiences at the 2026...