Behind every brand that talks about "community" there's a question of whether it's real, and Trinny London has a Facebook group of 200,000+ women to point to. In this episode, we're joined by Annie Davidson, Head of Social Media & Community at Trinny London, to unpack how a community that formed itself during lockdown became the heart of the brand's social strategy.
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SocialMinds - A Social Media Marketing Podcast's title: SocialMinds - A Social Media Marketing Podcast