Following Socialinsider Blog: Social media marketing insights and industry tips's news feed is very easy. Subscribe using the "follow" button on the top right and if you want to, choose the updates by topic or tag.
We will deliver them to your inbox, your phone, or you can use follow.it like your own online RSS reader. You can unsubscribe whenever you want with one click.
Keep up to date with Socialinsider Blog: Social media marketing insights and industry tips!
Socialinsider Blog: Social media marketing insights and industry tips: Social media analytics and benchmarking tools | Socialinsider
Is this your feed? Claim it!
Ever find yourself piecing together competitor data from multiple platforms, only to end up with more numbers than clear next steps?
A competitive analysis dashboard brings those comparisons into one consistent view, making it easier to spot gaps, understand what is driving performance, and decide what to do next.
In this guide, I’ll show you how to build a compet...
I've been in the room when leadership suddenly starts paying attention to social, and it's rarely gentle. One quarter nobody asks a single question about the Instagram account; the next quarter, someone wants a number that proves it's working. If you're the one who has to produce that number, engagement rate is where I'd start.
In this guide, I'll walk you through the c...
If you're the one deciding where Instagram effort goes next quarter, reach is the number that actually tells you whether the strategy is working. It's evidence, the kind of number that holds up when you're explaining what to double down on or defending a budget ask.
That's why figuring out how to increase reach on Instagram deserves real attention. In this guide, I'll w...
Step into a social media leadership role, and it doesn't take long to realize analytics are what actually build your credibility. Because they're proof of results, not just a dashboard you glance at.
But Instagram Stories analytics? That's the part almost everyone forgets to look at, even though it matters just as much as whatever's happening in the Feed or the Reels t...
Over the years, I've watched a lot of social teams operate on hunches. They post, watch the numbers, and make the next decision based on a hunch about what "felt" right last time. Social media A/B testing replaces that hunch with a repeatable process: you isolate one variable, run it against a control, and let the data tell you what to scale.
Done right, it turns your c...