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The trip ends, but the relationship doesn’t have to. A well-chosen branded keepsake lives in a visitor’s daily routine long after checkout — on the kitchen counter every morning, in the bag on every commute, on the couch every weekend. This post covers why destination merchandise works as a marketing tool, what makes a souvenir […]

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When a new hire starts in an office, their desk does some of the welcoming for them. When they start from home, nothing does — unless you send it. A well-built remote employee welcome kit is the first physical touchpoint a new hire has with the company, and it sets the tone for everything that […]

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