Sixteen:Nine

Dubai-based out-of-home media company Hills Advertising is making a major bet on Digital Out of Home. The company has been awarded new long-term advertising contracts that will see more of its static bridge banner inventory converted into digital billboards across the Emirate. The total investment volume amounts to approximately AED 971.3 million (USD 265 million).

Following the pilot project in Coop hypermarkets, Zetadisplay is now expanding the retailer’s retail media network. Going forward, Coop Norge plans to manage and sell its advertising inventory directly in-house.

In June 2025, Norwegian supermarket chain Coop Norge officially started a strategic partnership with digital signage integrator Zetadisplay. Now, the tw...

Europe’s largest pure-play digital signage systems integrator Trison is partnering with Sky Business to deliver integrated digital signage solutions to customers across the UK. The cooperation combines Trison’s AV and digital signage expertise with Sky Business’s broadband and connectivity services.

Reliable connectivity is critical for modern digital signage ne...

Ströer has started the 2026 financial year on a solid footing—despite a persistently challenging advertising market and substantial changes at the top of the company. In the first quarter, consolidated revenue increased organically by 1.1 percent to €496 million. Once again, growth was driven primarily by the core Out of Home business, with Digital Out of Home (DooH) leading ...

The discount store chain is combining in-store media, off-site advertising, and AI-enabled audio into a broader retail media ecosystem that connects physical stores with programmatic digital campaigns.

Dollar General is expanding its retail media business through a partnership with Kevel and The Trade Desk aimed at connecting in-store advertising, digital ca...