Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Pom Pom at Home originated when founder Hilde Leiaghat began filling empty space in antique shipping containers with vintage European linens. After customers continually sought out her textiles, she launched the California coastal-inspired bedding line, which her son, Sam, eventually joined to scale through branded trade showrooms and major retail partnerships like Neiman Mar...

Ruggable had millions of customers and a product problem hiding in plain sight—on Reddit. Chief Commercial Officer Sarah Kleinman found it, fixed it, and launched an innovation that made up 70% of revenue in eight weeks. Here’s how they turned public complaints into a brand comeback.

Driven by a passion for global craftsmanship, Bert Youn launched The Good Liver to sell high-end home goods, but found that web photos alone couldn’t convey the value of $300 items. Opening a physical store in Los Angeles allowed customers to hold products in their hands, turning in-person touchpoints and word-of-mouth recommendations into the primary engine for the brand’s g...

When Stephanie and Muammar Reed couldn’t find diverse books for their biracial daughter, they built the store they wished existed. MiJa Books has since grown into a nearly seven-figure brand, bringing bilingual and multicultural children’s books to communities that largely had been overlooked by mainstream publishing.