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I’ve been watching a big shift in the equine industry lately. More companies are hiring “content creators” to produce short-form videos and quick lifestyle images for social media. It’s a smart move in many ways. Today’s marketing demands a steady stream of fresh, human, relatable content. But this rise in...
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I’ve been chasing Lady Aurora since I first picked up a camera over 20 years ago, and in November, I fulfilled a dream I’ve had ever since! When I saw the forecast for strong Northern Lights, I dug through my brain for a friend with well-trained horses and a clear...
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The Joy of Horses is a limited-edition 2026 wall calendar featuring the equine photography of Shelley Paulson. Each 8.5×11 wire-bound calendar is beautifully printed on premium paper, celebrating the beauty, spirit, and joy of horses all year long. They also make an excellent gift for that horse lover in your life. ...
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One of the most popular services I offer for equine brands is remote lifestyle product photography. For these shoots, my clients ship their products to me. We start with a planning call to discuss their vision, target audience, and goals for the images. From there, I source the perfect location...
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