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Website title: SciencePOD : The power of digital content to boost your CxM - SciencePOD

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Episode seven of Pharma Decrypted goes back to first principles: know your audience. Host Sabine Louët, founder of SciencePOD, was joined by Ben Harbour, VP at Across Health, a consultancy sitting on a substantial body of proprietary data on how healthcare professionals actually engage. The conversation started from a problem Louë...


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Interview with Almudena Fraga, Global Omnichannel Customer Engagement lead Cardiometabolic, SOBI

“In cardiometabolic, where HCPs are exposed to a high volume of information and competition for attention is intense, relying on reps and MSLs alone will not help us s...


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