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Site title: Red Points’ AI Brand Protection Platform

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Alibaba provides dedicated intellectual property protection tools that help rights holders identify, report, and manage suspected IP infringements across its ecommerce ecosystem.

For brands, the most important development is that Alibaba’s IP protection system now uses separate portals for different groups of marketplaces. Choosing the correct portal is therefore th...


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Password sharing can mean several different things for a subscription business. A paying customer might give their login to another person, several people might regularly use one account, or credentials may be copied and resold to people who have no relationship with the original subscriber.

Those situations should not all be treated in the same way. Some account sh...


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An intellectual property dispute can arise when someone uses, copies, discloses, or challenges rights connected to trademarks, patents, copyrights, trade secrets, or other protected assets.

Some disputes can be resolved through platform enforcement, negotiation, licensing, or a cease and desist letter. Others require litigation, damages, injunctions, or emergency co...


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The impact of piracy extends far beyond a lost sale. When movies, TV shows, books, software, games, music, courses, live broadcasts, and other copyrighted content are distributed without authorization, rights holders can lose revenue, control over distribution, customer relationships, and visibility into how their work is being consumed.

The scale remains significan...


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Patent protection gives inventors and businesses the legal right to prevent others from using certain protected inventions or designs without authorization. But obtaining a patent is only the first part of the process.

A strong patent strategy also requires choosing the right type of protection, filing in the markets that matter to your business, monitoring for unau...


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