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Postmaster Alerts


Your domain's sending reputation matters. When spam rates spike or IP reputation drops, you need to know immediately. This feed taps into Google Postmaster Tools data and alerts you the moment your email reputation changes, so you can investigate and fix issues before they hurt your deliverability.


Track What Actually Matters

Monitor three key metrics:

  1. spam rate (with your choice of sensitivity—flag changes of 0.1% or wait for bigger swings),
  2. IP reputation status, and
  3. domain reputation status.

Check all three or focus on what matters most to your operation. You control what triggers alerts.


One Domain Free, More with Premium

Start tracking one domain for free. Need to monitor multiple sending domains? Upgrade to premium and keep tabs on your entire sending infrastructure. Each domain gets its own dedicated monitoring, so you can spot problems at a glance.



Easy Postmaster Tools Integration
Just share Google Postmaster Tools access with [email protected] (learn how here), add your domain(s), and you're live. The feed pulls directly from your Postmaster data, so it's always current.

Delivery Options
  • Single emails
  • Newspaper (email) — last 24 hours in one digest
  • Magazine (email) — last 7 days weekly
  • News page — see all alerts in one place on follow.it
  • RSS
  • Telegram
  • Chrome extension
  • Mobile alerts (push notifications)
  • Slack
  • Browser Push
  • Discord

Coming soon: WhatsApp, FB Messenger, WeChat


Stay on top of your sending reputation. Catching reputation dips early means faster fixes and better inbox placement for your users.