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Peetsblogspeets: Peet's Coffee | The Original Craft Coffee Since 1966
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How do you grow a beloved brand? With drive, collaboration, and a lot of heart. Just ask associate marketing manager Katherine Petts, who’s helping bring Peet’s to more coffee lovers across the US.
WHAT DO YOU DO AT PEET’S?
I’m an associate marketing manager on the brand marketing team for our retail and away-from-home channels. Away-from-home ref...
AS PRISTINE AS THE VIRGIN RAINFOREST THAT SURROUNDS THE FARM
The magic of our July limited release, Panama Don Bosco, begins where it’s grown. Finca Don Bosco is a farm reimagined as paradise. Two-thirds of the land is untouched rain and cloud forest, sprawling into La Amistad Biosphere Reserve, a unique “Friendship” park shared by Panama and Costa Ric...
Many people understandably assume that cold brew and iced coffee are the same thing. In fact, there’s a world of difference between the two, from preparation methods and flavor profiles, to cost per cup and required gear.
What’s the Difference Between Cold Brew and Iced Coffee?
When you apply heat during coffee extraction,...