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NoCowboys Blog: Discover Uplifting Stories & Practical Tips for Boosting Your Business

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The occassional bad review is not a total red flag1 day

It’s important to remember that online reviews are not directions, they are information to help guide and inform our decisions. We should never take them as ‘what to buy’ or ‘who to choose’ – instead we should delve further, look for patterns, go beyond the star rating, and get an overall sense of a business based on the opinions and experiences of past customers. One...

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All of the benefits of responding to your reviews1 week

Taking a few minutes to reply to every review you receive has many benefits that you may not have considered. Setting up a routine to respond to feedback is simple, doesn’t take up much time and will be every much as valuable as the reviews you receive themselves. You will increase connections with existing customers as well as impressing new ones.

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The difference between collecting reviews and building an online reputation2 weeks

Authenticated reviews are a fantastic barometer of a tradesperson’s work and the best way for a potential customer to get a sense of whether that tradie is one to choose or one to avoid. The star reviews by themselves are merely the starting point and it is very important to dig deeper and to understand what the reviews mean and what they represent. For instance – are...

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