Neal Schaffer Official Site

Most people asking which blogging platform to use are really asking a different question. They want to know which one they will not regret in three years, when they need to change something ...

An email blast is the easiest thing in email marketing to do badly. You write one message, you push it to everyone on your list, and the mechanics take about ten minutes. What happens over the following wee...

You went looking for more likes on your Facebook business page, and somewhere along the way the button you were chasing quietly disappeared. I have b...

Ask ten marketers what a brand ambassador is and you will get several different answers. One pictures a celebrity in a fragrance ad. Another pictures the person handing out samples at Costco. Both of them...

You installed WordPress, published a few posts, and somebody told you that you need an SEO plugin. So you searched the phrase and got a list of fifteen. Then you searched again and got a diff...