Neal Schaffer Official Site

You want more subscribers on YouTube. Fair enough. The subscribe button is the one thing every creator asks you to press, and the count sits at the top of you...

Most brands still pick influencers the way they pick billboards: by size. The bigger the following, the better the buy. But the data has pointed the other way for years, and nowhere is that cle...

I noticed this on my own account before I understood why. I opened my grid one day and my posts looked off, even though I had framed every one of them carefully when I posted. That gap betwe...

TikTok Shop did roughly $15.82 billion in US sales in 2025, up 108% in a single year, and it now accounts for about 18% of all US social commerce, according to EMARKETER. You can see t...

If you want to network on LinkedIn, the real challenge starts the moment you try to reach someone you don’t already know. The platform has grown into a network of more than a billio...