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Throughout the 20th century, particularly the second half, many Western countries – such as the US, UK, and France – increased their global influence through the use of cultural soft power. This was done through tools like Voice of America and the BB...
Streaming may be maturing from a revenue perspective but with two-tier (‘artist centric’) licensing and supremium, 2025 is set to be a year of transformative change in both product and business terms. While each of these initiatives were designed wit...
With streaming revenue growth slowing to 6.2% in 2024, the recorded music industry’s attention is firmly fixed on superfans as the ‘get out of jail free’ card. The growing sophistication of artist merch has reached the stage where fans can buy Taylor...