Miva Blog

Mobile commerce optimization is the highest-ROI improvement available to most ecommerce merchants in 2026, and most are not making it. Mobile devices now account for approximately 78% of all global ecommerce traffic. Global mobile commerce s...

Ecommerce sustainability has crossed a threshold in 2026. It is no longer a brand value statement that costs money to maintain. For the merchants who have built it into their operations deliberately, it is a measurable revenue and loyalty driver ...

Live commerce is no longer an experiment. US livestream shopping is hitting $68 billion in 2026, roughly doubling from 2023. Globally, the channel is projected to exceed $1 trillion. The conversion rates are the number that should get e...

Ecommerce returns cost global retailers approximately $850 billion in merchandise value annually. For the average ecommerce merchant, between 20% and 25% of every order shipped will come back. In apparel and footwear, that rate climbs above 30%. Th...

Manufacturer DTC ecommerce is one of the highest-leverage growth moves available to product companies in 2026. According to McKinsey research, manufacturers who sell directly to consumers see 15% higher revenue growth over ten years tha...