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Mindset & Strategy Catalyst, Valerie Priester

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Let’s talk about the conversation most women avoid, money. Not the spreadsheets and systems, but the emotions underneath.The hesitation before quoting a price. The sting of undercharging. The quiet doubt that whispers, “Who am I to charge that much?” After 16 years of coaching women entrepreneurs, I’ve learned this:It’s not usually strategy that keeps women […]

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There’s something sacred about beginnings. The spark of an idea. The promise of a new goal. The excitement of “this time, I’m really doing it.” But somewhere between the vision board and the victory lap, the fire fades.The to-do list grows. Life gets loud. The dream you were once excited about quietly slips into the […]

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There is a common phrase that shows up every fall: I will wait until January to start fresh. It sounds logical. It feels safe. But it is also the number one way dreams stall out. Waiting kills momentum. The Struggle of Waiting So many women entrepreneurs hide behind waiting. We say we are “planning.” We […]

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Every October, there is a quiet moment when we realize the year is almost over. Some women respond with excitement and energy. Others with dread or regret. Here is the truth: Q4 is not about hustling harder. It is about choosing clarity over chaos and confidence over doubt. I have seen women completely transform their […]

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Act Before You Feel Ready Marissa is a business coach who helps stay-at-home moms start a business they’ve dreamed of for years. She kept “perfecting” a 12-week program—new slides, new worksheets—no students. When I asked what she could deliver next week if three dream clients said yes, she admitted: “I’d still be building modules.” The […]

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