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McDougall Interactive title: Digital Marketing Agency - SEO Boston MA | McDougall Interactive
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Law firms have unique challenges when it comes to getting Google reviews. So many lawyers I consult with don’t actually have a Google review strategy. They just do their jobs, try to please clients, and hope to get Google reviews organically. And while you may get the occasional review this way, it’s not scalable or […]
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Writing blog posts probably isn’t at the top of your to-do list. And there are no billable hours for your time. Even the term “blog” has somewhat of an informal stigma to it that you wouldn’t normally associate with a legal professional. But blogging has proven to be one of the most effective and profitable […]
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SEO and PPC are typically the most popular digital marketing methods for law firms, and rightfully so. Both have proven track records and allow for maximum exposure, particularly for generating local leads. But podcasting has some unique upsides that lawyers often overlook. It’s a lesser-known law firm marketing strategy that I’ve personally seen work wonders […]
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In this episode of AI SEO for Law Firms, John McDougall and John Maher break down the simplest, most practical podcast setups lawyers can use in 2026 without getting overwhelmed by gear. They cover easy USB microphone options, when (and if) to upgrade to professional XLR setups, how to avoid common audio mistakes like peaking […]
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