Please turn JavaScript on
Marketoonist | Tom Fishburne icon

Marketoonist | Tom Fishburne

Click on the "Follow" button below and you'll get the latest news from Marketoonist | Tom Fishburne via email, mobile or you can read them on your personal news page on this site.

You can unsubscribe anytime you want easily.

You can also choose the topics or keywords that you're interested in, so you receive only what you want.

Marketoonist | Tom Fishburne title: Marketoonist | "Tom Fishburne" Cartoon Powered Marketing

Is this your feed? Claim it!

Publisher:  Unclaimed!
Message frequency:  0.12 / day

Message History

Former ad copywriter and Gaping Void cartoonist Hugh MacLeod once wrote, “If you talked to people the way advertising talked to people, they’d punch you in the face.”

It’s not just advertising that can be off-putting. The way businesses talk in lead generation is generally worse, partly because there’s the illusion of personalization.

AI and persona...


Read full story

I drew this week’s cartoon inspired by today’s content overload and the circular creator economy.

When I left college in the 90s, I moved to Prague and found a job at Velvet, an English-language magazine for the booming but close-knit expat scene.

At that strange time when Eastern Europe opened up, there were


Read full story

A friend sent me a William Blair research report this week that characterized enterprise AI adoption as “a mile wide and an inch deep.”

Just about every organization has started to use AI tools in some fashion. But there’s little orchestration of how those tools are actually used. And very little alignment across the enterprise.

A 2025 MIT report


Read full story
Human Made

This week’s cartoon goes out to my friend Ann Handley, who has been putting up a valiant defense for the em dash (—).

As Ann put it recently:

“Pe...


Read full story