Luxury Society

Luxury fragrance has never been more crowded or more competitive. E-commerce has dismantled the distribution barriers that once kept smaller players at bay, producing an ever-longer tail of niche entrants competing for the same discerning consumer, while the conglomerates recalibrate above them. LVMH’s Perfumes & Cosmetics division posted 3% organic revenue growth in the ...

When Dubai Watch Week opened its doors in 2025 at Dubai Mall, Burj Park – twice the size of its previous edition, with 90 exhibiting brands, 13 standalone multi-storey booths, and Rolex, Audemars Piguet, and Vacheron Constantin among its lead partners – it did so having outlasted the very institutions that once defined the watch event calendar.

Baselworld and SIHH (now...

Luxury brands once protected exclusivity fiercely. Today, many are increasingly selling participation.

The recent Audemars Piguet x Swatch “Royal Pop” launch is the latest example of a structural shift that has quietly transformed modern luxury over the past decade. Eight pop art-inspired pocket watches based on the Royal Oak’s iconic design, powered by Swatch’s SISTEM...

When Dubai Watch Week opened its doors in 2025 at Dubai Mall, Burj Park – twice the size of its previous edition, with 90 exhibiting brands, 13 standalone multi-storey booths, and Rolex, Audemars Piguet, and Vacheron Constantin among its lead partners – it did so having outlasted the very institutions that once defined the watch event calendar.

Baselworld and SIHH (now...

Fran Millar is not a conventional luxury executive. She built her reputation across 15 years in elite professional cycling – co-founding Team Sky, overseeing six Tour de France victories under that banner and a seventh after the team’s rebrand to Team Ineos in 2019, and serving as CEO of Team Ineos when the organisation delivered Eliud Kipchoge’s historic sub-two-hour maratho...