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You’re never going to feel ready.
Nana Knight knows that better than most.
We’re bringing this episode back because it was one of the most downloaded conversations on Life Beyond the Briefs, and it still hits for any lawyer who has ever wondered whether it is time to make a change.
Nana had a successful career as a prosecutor and JAG officer, but eventually ...
What makes a client choose your firm?
Most lawyers answer with some version of the same thing: experience, results, responsiveness, personalized service.
In other words, “We’re the best.”
But that is not a reason to choose you. It is a claim.
This episode is about finding the real reason clients choose your firm and learning how to make that reason obv...
Most small law firms think the problem is leads.
More ads. More clicks. More spend.
But a lot of the time, the real problem is simpler than that.
They are not building enough relationships.
That is why we are bringing this episode back. It was one of our most downloaded conversations, and the ideas in it still hold up in 2026, even with AI, automation,...
Most young lawyers think growth starts with a bigger budget.
More ads.
Better branding.
A pricey SEO retainer.
This episode makes the case for something a lot simpler.
If you are starting a firm or trying to get traction early, Brian walks through a lean $500 marketing plan that helps you become findable, credible, and worth calling before you spen...