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Another Swift Shift means a vast surge in sales for the lady you see here. A third week at No.1 is in the bag. But just what will happen next time around now those physical stock are exhausted? Meanwhile Olivia Rodrigo clears her throat...
Watch out all, there's a Storm on the way. A viral VMAs performance sends what may well be the most talked-of track of the autumn skywards. But the big story is another Swift Shift. A timely physical singles drop giving Taylor Swift a No.1 edge she would almost certainly otherwise have lacked.
Like a Nashville superhero, Taylor Swift does her thing of swooping in, very nearly landing her second chart grand slam in the space of a year, and then quite possibly takes off again. The special edition of Life Of A Showgirl does its thing and gives her a chart double for the fifth consecutive year.